The 10 Worst Things Hispanic Advertising Creatives Have Heard.

Client feedback is probably the worst part of being a creative, but when you work for the Hispanic Market, the feedback is on another level. Here are some of the silly things we've heard.

1. I like the enthusiasm but this is just too creative for the Hispanic Market. Can you tone it down a bit?

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Hispanics can't handle creativity.

2. Right now it feels too global. Can we make it more Mexican?

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Just add a Chihuahua and some tacos and call it day.

3. We don't want to be pioneers. We just want to do what everyone else is doing.

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The key to success is to play it safe.

4. Why don't you just copy what General Market is doing?

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In other words, they just hired you to translate their stuff. No need to be creative.

5. Can we use a different font. Something Hispanics can relate to.

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you mean...Hispanic sans?

6. The idea is great, but it's not believable. Petting a dog is not really a Hispanic thing.

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Everyone knows Hispanics are not interested in dogs. They're more into piñatas.

7. Why is there's a blond girl in the print ad? Can we photoshop her out? She's supposed to be Hispanic.

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Blonde Hispanics are like unicorns. You've heard about them but deep down you know they don't really exist.

8. You can just use General Market's radio spot and translate it to Mexican.

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Mexican is not a language?

9. If she's Hispanic, then why is she white?

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Another unicorn. Hispanics are all brown, DUH!

10. Can we change the names on the script? I think Maria would be a better option.

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Maria is always a good idea.