The Sleaziest Bottled Water Ads You’ll Ever See
Let us try to make sense of them, BuzzFeeders. Via Guatemala. NSFW!
Watta ya trying to say here, Watta?
I think the message of the campaign is: “Cool off with our water so’s you won’t have to go out sans panties, and then won’t get upskirted by the paparazzi.”
Nice product phallicism, too.
By the way, the ad agency creative team on these ads is all-male.
Here’s the brand’s facebook page. Tell ‘em what you think.
Update: See SarahDane’s comment below; I think she figured out these sleazy ad puzzles.
Ad agency: Avance WWP, Guatemala
Source: adsoftheworld.com
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pixels 5 months agoThe more I think about it the more I can’t help but quietly smile at the bluntness of these ads. It’s better than carefully suggestive half baked PC sexual references that whisper “let me mind fock you”. Plus, ad agencies are playing all sorts of angles to level with consumers: tongue in cheek mockery, satire, snippets of situational humor, viral-ism, etc.etc.
Watta isn’t really playing an angle. Watta just walked up to the table and layed the cards down. Here you go, it’s some open legged holywood-ish girl. Look at her va-oops. Watta water is in your way, isn’t it. Hehe.
Maybe this is nothing new in Guatemala but sometimes it takes a kid to tell the truth. Or Watta is stupid like a fox. I bet some ad agency stateside is looking at this, wondering how they can polish it up, add a dash of humor, and turn it into a “we are so down to earth you should like our brand” ad. -
- rhadams The Sleaziest Bottled Water Ads...
- Mariah thinks The Sleaziest Bottled Water Ads... is WTF
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- drkeener thinks The Sleaziest Bottled Water Ads... is Fail & Trashy
- SimplyJ thinks The Sleaziest Bottled Water Ads... is Win & LOL
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- lisas27 thinks The Sleaziest Bottled Water Ads... is Trashy, Fail & WTF
- IndigosMuse thinks The Sleaziest Bottled Water Ads... is Fail
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Dana Schneider 10 months ago
I thought I was the only one who held my water bottle in place by my amazing kegal muscles while riding in a car! Geez, what does it take to be original these days?
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- c0ntinuity thinks The Sleaziest Bottled Water Ads... is Ew, WTF & Trashy
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SarahDane 10 months agoWait, I think I got what they were trying to say (seriously, no joking). The ad shows a sort of celebrity getting off a car with no style at all, legs spread with no regard she could show the paparazzi the panties or if she wears none.
The water covers it all, label says “agua pura pero con estilo” (“pure water yet with style”) - in the twisted mind of who created this, the purpose was to show some woman (= $$ profit, especially barely dressed) no class, and cover the no-style thing with theyr “stylish” water. Oh, my… maybe you got it at first glance but it took me some good seconds of my life. -
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