12 Best Print Ads Of 2012

Who says the medium is dead?

1.

Kielo is a Serbian travel agency.
The ad recently won Gold at Europe’s Epica Awards.
Great ads inspire action.
This one makes me want to book a trip. NOW.
Spread execution below.
Ad agency: Y&R, Belgrade.

2.

3.

Virgin Australia billboard.
Stupid simple.
(Yes, it’s a billboard, but it was also a print ad.)
Ad agency: Clemenger BBDO, Sydney.

4.

Perfect Pictionary ads.
Technically, from 2011.
But the campaign cleaned up at all the 2012 awards shows.
Second ad below.
Ad agency: Ogilvy, Kuala Lumpur.

5.

6.

There have been many great campaigns for Lego over the years.
This one, via Germany, was 2012’s best.
See five more executions here.
Ad agency: Jung von Matt, Hamburg.

7.

“Closer to the classical.”
Inspiring campaign for the chamber orchestra of the Berlin Philharmonic.
Shot by Mierswa Kluska, from inside instruments.
Two more ads below.
Ad agency: Scholz & Friends, Berlin.

8.

9.

Adorable ad for a kids’ karate school.
I love the spittle flying out of dad’s mouth.
Ad agency: Grey, Tokyo.

10.

The best ad from a good Ray-Ban campaign.
Ad agency: Marcel Worldwide, Paris.

Also, just posted last week, there were these wonderful “sneezing sucks” ads for an allergy relief medicine.