win

That’s One Beautiful Beard, Dude

Oh, my bad, ma’am. From a disorienting optical illusion ad campaign.

Wild new print campaign for Garnier Fructis via Switzerland.
Copy translation: “For any hair type.”

This campaign will win a ton of awards this year, probable Gold Lion at Cannes in June.

The photography is by Billy & Hells.

Ad agency: Publicis, Switzerland.

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