Buzz·Posted on Mar 31, 2012"Shit Kids Say" Video Is A Dark, Effective Child Abuse Awareness AdThe child actors sell it.by copyranterBuzzFeed StaffLinkFacebookPinterestTwitterMail View this video on YouTube Unlike 90% of these types of PSAs, I think this new spot for UK children's charity NSPCC (Website) might actually prompt some action.Directed by Amanda Boyle. Ad agency: Inferno, London.