Playboy Magazine’s New Masturbation Ad Campaign

Tagline: “Pleasure in your hands.”

I really don’t know what else to say, except, maybe they’re just talking about holding the magazine in your hands? No, it’s a wanking campaign.

Well, the print magazine is dying. Might as well forgo that whole “read it for the articles” hooey.

Ad agency: Neogama BBH, São Paulo, Brazil.