Controversial Israeli Cell Phone Ad From 2009

As the Gaza crisis explodes, take a look back at this spot by Israel’s largest cellular provider that used the West Bank wall as a lighthearted centerpiece.

Copy translation at the end of the spot:
“After all, what are we all after? Just a little fun.”

Cellcom, whose main target in the ad was young Israeli soldiers, was widely lambasted for the spot, as summed up in The Guardian.

Ad agency: McCann Tel Aviv.

Check out more articles on BuzzFeed.com!

          
    Hot Buzz

    Tell Us What You Want To Carve On Your Pumpkin, And We’ll Create A Stencil For It

    collection

    What’s The Weirdest Thing You’ve Ever Witnessed On Public Transportation?

    collection
    Now Buzzing