Beautiful Golden Gate Bridge 75th Anniversary Posters

Tomorrow is a big birthday for the most beautiful bridge in the world. Celebrate with these six graphic designs commissioned by the Golden Gate National Parks Conservatory.

Persnickety art directors and graphic designers are giving the series mixed reviews.

Said one, at Creative Review:

“The overly stylized high contrast imagery combined with ultra-hyped, unnatural colors misses entirely the innate beauty of the span. Add to this a typeface whose questionable appropriateness (too light weight, as though afraid to make a statement) is only emphasized with the regrettable drop shadow treatment. It took a committee of impressively titled humans to generate this?

(sigh) This copywriter thinks they look…kinda cool.

Ad agency: Goodby Silverstein & Partners, San Francisco

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