Beautiful Golden Gate Bridge 75th Anniversary Posters
Tomorrow is a big birthday for the most beautiful bridge in the world. Celebrate with these six graphic designs commissioned by the Golden Gate National Parks Conservatory.
Persnickety art directors and graphic designers are giving the series mixed reviews.
Said one, at Creative Review:
“The overly stylized high contrast imagery combined with ultra-hyped, unnatural colors misses entirely the innate beauty of the span. Add to this a typeface whose questionable appropriateness (too light weight, as though afraid to make a statement) is only emphasized with the regrettable drop shadow treatment. It took a committee of impressively titled humans to generate this?
(sigh) This copywriter thinks they look…kinda cool.
Ad agency: Goodby Silverstein & Partners, San Francisco
Source: creativereview.co.uk
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JohanPar a year agoNot to poop any parties, but it’s also the most popular suicide spot in the world.
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captainjenneger a year agothere is a bridge adored and famed, the golden spine of engineering…
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Davine S. a year agoIf you these posters, beautifully framed, in the foyer of a significant SF building, they would make a very nice impact. Together. As a cluster, they describe the bridge pretty well - from the height and span to the smaller (but essential!) details like the bolt with the wire coming out of it. But when you separate them from each other, they become too fragmented to work as a meaningful portrait of the bridge. Only the second image shows its full length and hints at the shape of the vertical parts. The scalloped shape of the span of the bridge is one of its most iconic aspects (besides the colour); I can’t understand why they’d exclude it. It’s like taking pictures from under the Eiffel tower but not at a distance from it. I do quite like the series and I like the font (NOT the drop-shadows!) but I feel this could’ve been done in a more exciting way.
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adamf a year agoWhile I appreciate the effort and intent, they do seem to miss the point somewhat. I think the second one is most effective…that huge span and the gorgeous tower hinted at only in the shadow. They did face a huge challenge…how do you show an iconic bridge that everyone has seen in a different way? But for its 75th anniversary? Not time to go all “artsy.” (And the shadow on the type? gah!)
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xlynx a year agoAs a civil engineer, I’m proud of this bridge for my profession and country — stylized or not. What a beautiful piece of infrastructure.
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- MsSkeet Beautiful Golden Gate Bridge 75th... and thinks it’s Smiley - Trident & Win
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MsSkeet a year agoThe posters are ok - I am not too enthused by them. But, if I sit and close my eyes, and imagine looking at the bridge on days depicted like what’s in these posters with Marge Simpson blue hair skies…*Sigh!* I am so happy and fortunate to be living in this part of the world! Happy Birthday GG Bridge!
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alexandere4 a year agoit looks like they took pictures of the bridge and used a filter on it in photoshop
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