Why Content Marketing Makes You Feel Like A Door-To-Door Salesman

Content Marketing has become one of the best ways to get your brand noticed on the web. Sparing the technical details, if you make enough friends and meet enough people on the web who want to hear what you have to say, you will gain some positive traction with your work. However, trying to find new connections to network with can leave you feeling like a traveling salesman.

"Sure! I'll subscribe! (here's my phony credit card)"

Via promotionsnow.com

Then gives you a bogus credit card number or old check. In this case, the other site they 'moved to' is non-existent.

"Thanks, but no thanks. I'm in a hurry, and just dont have the time. Bye!"

Ok....let me slide this pitch under your door so you can read it later. K? Bye"

"Step foot on my porch, and you'll be saying hello to my .45"

'Shitlists' are about as bad in Content Marketing as a .45 to the forehead on someones front porch.

"I just don't have a 'square to spare'"

'Do Not Have The Resources' usually means, "my Intern doesn't know what they're doing" or "My Inbox has so much in it that it overwhelms me to even look at it, so I'm ignoring it"

"Yeah, I'm a preferred customer, only because I know the owners"

Well, aren't you the popular guy? Frankly, I'm jealous.

"Can't you see the sign on the door? We're CLOSED!"

Figured I'd try since the way I even got to this page was a link on the site that said, "Submit Here"......you might want to deactivate that link, my friend.

"That sounds like a good deal, but we don't use natural gas, we have electric"

Understandable...But next time, when someone gives you a pitch, just say yay or nay...NOT "Well, what can you do for us?" thus engaging the person in an extended pitch that you know will not go anywhere.

"What... is the capital of Assyria?" "I don't know that!.....Auuuuuuuugh!"

He is definitely related to the Bridgekeeper in Monty Python and The Holy Grail. So in order to get to this lovely window, I had to answer a series of questions to view this person's email. Well I got one question wrong, so I had to click "OK" and admit that I was trying to get his email to pitch an Ad, and that I was stupid....I was not trying to do any of those things.

Hang in there!

Geoff Trebs / Via dinmoney.deviantart.com

Just like Sales, Content Marketing is full of hits and misses. You can't let it get you down, and amongst the bad connections, there will be a few very good ones that are willing to give you a chance.