i wouldn’t be surprised if they hired Lil Internet or Venus X as a aesthetical consultant for the Rihanna performance, im pretty sure rihanna’s team is smart about the way they approach appropriating new trends

um jerome did not invent tumblr nor was he among the first to implement the post-internet aesthic. get your head out of Fader/XLR8TR for a second and read up on some of the earlier pioneers of this visual “movement”, guys like AIDS 3D or Kari Altmann… plus it isn’t even a movement, its a cyclical trend that was bound to happen and then ripple away from browsers of internet hipsters and into the mainstream media. weak un-informed article