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    21 Clever Beauty Buys That Might Make You Wonder Where They've Been All Your Life

    They're not just a pretty face.

    We hope you love the products we recommend! All of them were independently selected by our editors. Just so you know, BuzzFeed may collect a share of sales or other compensation from the links on this page if you decide to shop from them. Oh, and FYI — prices are accurate and items in stock as of time of publication.

    1. This 'magic' makeup removal cloth can remove even waterproof mascara, only using water!

    Amazon / Via

    If you're usually loyal to your wipes and cotton pads, using this little guy instead will reduce your waste drastically! It's super soft, so won't irritate sensitive skin, and you can chuck it in the wash with your clothes when it's due a clean – it won't leave mascara smudges on your jeans, promise!

    Price: £5.64

    2. And these satin pillowcases are the beauty best friends your skin and hair never knew they needed!

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    The super soft material causes less friction with your skin and hair which reduces flyaways and frizz and makes your skin less likely to develop sleep lines throughout the night.

    Top tip: change and wash your pillowcases regularly (at least once a week) to prevent the buildup of bacteria which can cause spots!

    Price: £6.99 for two pillowcases.

    3. These winged eyeliner stamps will help you get the *perfect* flick, every time!

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    They come in two different sizes – one for every day and another to get a more ~dramatic~ look. They both have a stamp and a liner pen on either end, so you can apply your flick and fill in the lash line in a flash.

    Price: £9.49 for two eyeliners.

    4. This makeup brush cleaner is, quite frankly, too clever for its own good.

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    This brush cleaning kit includes a rotation device (which fits eight different sizes of brush handle), and a durable glass bowl so you can see the cleaner work its magic. It works by spinning your brushes in the soapy water and then in the air – they come out clean from makeup and bacteria and ready to use pretty much immediately!

    Price: £14.99

    5. This 4D mascara has thickening and lengthening effects, and is under four quid!

    Amazon / Via,Natural-Waterproof-Mascara-Thickening-Lengthening/dp/B07S2SNF9P

    The silk fibres build on your eyelashes to create impressive volume and length without any clumpiness. The formula is waterproof too, so your lashes will hold their shape without drooping or smudging throughout the day!

    Price: £3.99

    6. And this eyebrow pen has a forked tip, to make your eyebrows look natural yet ~defined~.

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    It's waterproof too, so it won't run throughout the day and ruin the effortlessly natural effect!

    Price: £5.99

    7. You can kill two birds with one stone with this hair straightening brush.

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    The ionic technology in the brush seals the individual hair cuticles, helping to reduce frizz and making your hair feel supremely ~silky~. It also reduces the amount of heat you're using to style your hair, meaning there will be less damage over time.

    Price: £29.99 for the kit, which includes a travel case and heat-resistant glove.

    8. And this ionic shower head will filter your water, making it much kinder to your hair and skin!

    Amazon / Via

    Ever gone on holiday and found that your hair became impressively smooth and your skin cleared up? Yeah, that was probably soft water working its magic. If you live in a hard water area, you'll probably recognise the impact it has on your hair and skin. The ionic shower head filters harmful particles out of your water, making the water more pure and soft – and the smaller nozzle holes allow the water pressure to increase with less actual water being wasted!

    Price: £20.00

    9. This makeup bag has a drawstring fastening so you can pack it up in no time at all!

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    It opens up completely, so you can see all your makeup at the same time (no more rooting around to find that last nip of lip liner) and it even has small pockets so you can keep your more precious bits from getting crushed!

    Price: £6.98

    10. You can hold, hang, or stand this mirror up to suit your needs.

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    It has an extra detachable stand which makes it easy to hang up or hold a firm grip when stood up on your desk, so this is so much more than your average handheld mirror. The large mirror makes it perfect for everyday use, and the tortoiseshell design will go with pretty much everything.

    Price: £9.59

    11. Give your pores a proper clean with this blackhead removal vacuum.

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    Customers say this really helped to remove their blackheads without irritating their skin, improved their skin texture issues, and even reduced pore size over time with regular use. It's also easy (and let's be honest, super satisfying) to clean, too!

    Price: £18.99

    12. This liquid peel-off cuticle tape will help you get neat manicures every time!

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    Aside from cleaning up your nail edges and cuticles, it's a must-have for stamping, marbling, and any other form of nail art. The formula dries quickly and peels off in one satisfying complete piece – get ready to re-live your childhood pastime of peeling PVA glue off your fingers!

    Price: £5.19

    13. This highly-rated dermaroller will help to reduce scarring and pigmentation marks, and even help hair to grow!

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    It basically works by creating tiny pinpricks in the skin, which encourages a faster healing process in that particular area. It also helps other skincare to penetrate more deeply into your skin, making them way more effective!

    Price: £13.97

    14. And these fancy facial massagers use sonic energy to tighten and smooth the skin.

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    The (non-painful) electrical vibrations are basically an effortless workout for your skin! Customers claim that using these regularly made their skin tighter, more toned, and genuinely *glowing* after as little as a single use!

    Price: £18.49

    15. This foaming bubble bath is infused with epsom salts to help ease aching muscles.

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    It also has a soothing lavender scent to help you get to sleep, so it's pretty much the only product you'll need for the perfect relaxing bath!

    Price: £7.50

    16. This deeply moisturising cream uses natural ingredients like jojoba oil, hyaluronan, and folic acid to keep your skin in top condition.

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    The natural ingredients work to smooth fine lines, fight breakouts, and lock moisture into the skin – and at under seven quid, customers say it performs way beyond its price tag!

    Price: £6.96

    17. Make your favourite shampoos and lotions more portable with these refillable silicone containers, 'cause beauty is still important while you're travelling,

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    The eight-piece set comes with toothbrush covers, containers for your creams, and squeezy bottles for your liquids – which you can roll up when they're empty to take up less space!

    Price: £10.99

    18. This lightweight powder will cover exposed roots and make your hair look thicker!

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    It's the perfect quick-fix to tide you over till your trip to the hairdressers! Customers say this is quick and easy to use and looks more natural than most fibre-based products.

    Price: £6.99

    19. These shampoo brushes will help you build up a lather with less work, and give you a relaxing head massage while they're at it!

    Amazon / Via

    The silicone bristles are soft yet sturdy, helping to ease away dirt, oiliness, and dead skin from your scalp. Customers say this has transformed their dry and itchy scalp, and that the easy grip makes it comfortable to use.

    Price: £8.99 for two.

    20. This 100% natural oil repairs damaged hairs, and promotes the growth of healthy new ones!

    Amazon / Via

    This multi-use wonder is handmade in the UK using only organic ingredients. The unique mix of oils lock in proteins to stimulate hair growth and protect your tresses from UV rays and heat damage. You also only need to use a tiny amount so the huge bottle will last you ages!

    Price: £15.99

    21. Finally, add a lil' seasoning to your hair with this thickening powder.

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    It gives the hair lift, thickness, and texture, making it much easier to hold hairstyles! NB: a Salt Bae-esque application is strongly recommended, but not required.

    Price: £8.89