Skip To Content

    17 Things From Tarte That Beauty Lovers Absolutely Swear By

    Clean beauty that delivers results? Tarte, you have our hearts.

    We hope you love the products we recommend! All of them were independently selected by our editors. Just so you know, BuzzFeed may collect a share of sales or other compensation from the links on this page if you decide to shop from them. Oh, and FYI — prices are accurate and items in stock as of time of publication.

    Hi! Chances are, if you're reading this post, you're a beauty lover! And while I know you know Tarte, but we *need* to talk about these 17 specific items — because they're game-changers and will *definitely* inspire you to click "Add to bag." Ok, time to start shopping!

    And to say you the trouble of reading the same, wonderful disclaimer throughout the whole post, here it is just once: Tarte products are always formulated *without* parabens, mineral oil, phthalates, triclosan, sodium lauryl sulfate, and gluten! AND, they're *always* cruelty-free and most products are vegan.

    1. Can't start a best of Tarte post with anything else but Shape Tape!! Its full-coverage formula will conceal dark circles, redness, pimples, and whatever else life rudely throws your way, so you'll look and feel your best and win the day. And! If you go a shade lighter or darker, it also doubles as contour and/or highlighter!


    Some key ingredients you should know about: Shea butter moisturizes, mango seed butter nourishes, and licorice root brightens. Just make sure to hydrate with a moisturizer, eye cream, or hydrating primer beforehand to make sure no creasing dares happen!

    Promising review: "This is the only base product that looks good on my skin, hands down. It is the most perfect shade match of any brand I've tried (I am extremely fair with olive undertones) and it doesn't emphasize my dryness or textured acne scarring, and it actually seems to blur imperfections. It doesn't crease, oxidize, transfer or irritate my skin in any way. I use this all over my face as foundation on a daily basis because I've tried every foundation and concealer on the market and nothing compares." —Tibby

    Price: $27 (available in 30 shades)

    2. And, if you're like me and wish you could just slather the concealer *all over* your face, Face Tape Foundation can fix that for ya'! Antioxidant-rich apple extract, brightening snow mushroom, and plumping hyaluronic acid work together to cover up blemishes, redness, and dark spots, while keeping everything looking matte but natural all day (it's waterproof and sweatproof!) — it's like having your own customized Instagram filter in a bottle., Tarte

    Promising review: "I’m on Accutane for severe acne and currently going through the stage where my skin is super broken out. This foundation is life-changing! It looks like my skin is completely clear and flawless. I highly recommend this foundation to anyone suffering with acne — it does not irritate or dry my skin out. This is my go-to foundation for now on!" —Alexandria P.

    Price: $39 (available in 50 shades)

    3. Or, if you're more into a dewy, hydrating finish, Shape Tape Hydrating Foundation has your back — hyaluronic acid hydrates, collagen plumps, and Vitamin C brightens for a fresh-faced, "my skin but just a little better" lewk. It's super lightweight and buildable, so don't expect any creasing or caking., Tarte

    1513 reviews don't lie! Now, if only we can also get this one up to 50 shades, that'd be great!

    Promising review: "This foundation is beautiful. It feels lightweight, covers everything, and makes everything look smooth and airbrushed. It even wears off so nicely throughout the day. It is by far the best foundation I have come up with. Hope it doesn't get discontinued." —Jennifer M.

    Price: $39 (available in 24 shades)

    4. Deep Dive Cleansing Gel removes ALL makeup (yep, even waterproof stuff is no match) and other oil-based impurities — all while keeping skin feeling baby-soft and hydrated thanks to its proprietary Rainforest of the Sea complex, Indian gooseberry extract, allatoin, and lavender oil. You won't want to start your skincare routine with anything else!


    It also doesn't have any artificial fragrances!

    Promising review: "This has just replaced my holy grail Philosophy Purity that I've sworn by for over seven years! It gets EVERYTHING off (even waterproof stuff without going in with other removers first) without irritating or drying in any way, but it also doesn't leave the skin feeling greasy after. Can't say enough about how much I love this cleanser!" —Laina

    Price: $25 (also available in a travel size)

    BTW, check out our picks for best makeup removers on BuzzFeed Reviews!

    5. Lights, Camera, Lashes 4-in-1 Mascara has been a cult classic for over a decade (Can you believe??) because its packed formula (Hi, olive esters! Rice bran wax!) pretty much does the impossible: it curls, volumizes, and lengths lashes all while keeping them looking healthy and natural., Tarte

    Promising review: "My ride-or-die mascara! It volumizes and curls my lashes, and still makes them look fuller. I can’t say enough positive things about it. I’ve tried dozens of other mascaras and none even come close. Anytime I get a mini one I pass it on to a friend — they’re always addicted at first swipe!" — StaceyRia31

    Price: $23 (available in original and Sugar Rush versions)

    BTW, check out our picks for best waterproof mascaras on BuzzFeed Reviews!

    6. Busy Gal Tinted Brow Gel comes with an itsy-bitsy spoolie to very precisely shape and fill in your brows with a few quick swipes, so your brows have no choice but to play nice and look like twins for once!


    Promising review: "I highly recommend this eyebrow gel! I have been looking for a good gel to use, but most of them made my eyebrows look WAY too dark! This gel looks so natural and is very easy to apply! My eyebrows have never looked better." —KathrynP40

    Price: $18 (available in three shades)

    7. Pearly Girl Vegan Teeth Whitening Pen is a totally painless, bleach-free gel that's safe for sensitive teeth, provides an instant brightening boost (aka, keep it in your purse for touchups after your third cup of coffee), and protects tooth enamel. *flashes million-watt smile*


    You can apply up to four times a day if you'd like! Just smile and brush it onto your teeth, and then wait 30 seconds before closing your mouth. Then give the gel 15 minutes to fully penetrate before you start eating and drinking.

    Promising review: "Well, I'm in shock. These types of pens never work well for me. I always end up junking them, but this one for real works. I'm so pumped! It's fantastic. If you're a skeptic of these types of pens, try this one. It's been two days of using this twice a day and it has made my teeth a couple shades whiter, and I'm a coffee and Coke Zero lover. This stuff has really done a great job so far. Can't wait to see more results!" —alwayslatekate

    Price: $22

    BTW, this is our pick for best lowest-priced teeth whitener on BuzzFeed Reviews!

    8. Chrome Paint Shadow Pots take your eyes from plain to straight-up ✨dazzling✨ with 80% pure pearl pigments that transform from loose pigments to creamy shadows that melt seamlessly onto your lids — it's like shimmery powder eyeshadow, but with more of that WOW-effect. Um, sign me the heck up!


    Promising review: "These paint pots are HIGHLY pigmented. I don't even need to do a full press with my finger and the pigment is so bold and creamy. These pots may be tiny but a little goes a long way with them. Just be sure to always keep your pots closed and tightened when not in use to avoid them drying out." —C. B.

    Price: $22 (available in eight shades)

    9. Drink of H2O Hydrating Boost Moisturizer quenches your skin's thirst with a concoction of hyaluronic acid, electrolyte-balancing sea salts, and squalane, which means you get an instant cool-down that leaves your skin looking healthy and glowy without any unwelcome residue. Did you wake up like that? Yes, as far as everyone else is concerned.


    Promising review: "Love this moisturizer. It has such an intense, hydrating boost and goes on super lightweight. Love that you don't feel heavy or like your skin has a thick layer on. It just melts into your skin and makes it feel super nourished and hydrated." —A, Laugh

    Price: $39

    10. Amazonian Clay 12-Hour Blushes live up to the hype because they basically cuddle and hug your cheeks with silky-soft, buildable color that Actually! Looks! Natural! And yes, Amazonian clay infuses moisture into your cheeks so there's no signs of chalky texture or harsh lines.


    Promising review: "Hands down the best blush you can buy! It's so soft and gives you the perfect amount of color to your cheeks. Not much fallout, but tons of pigment! 10 out of 10 recommend everyone have at least one of these shades in their collection. Plus, they give you so much product in the pan that it'll last a very long time!" —Paige S.

    Price: $29 (available in 13 shades)

    11. Hair Goals Dry Shampoo is basically the 💪 emoji of hair care because it lifts away oil, dirt, and sweat for fresh, grease-free hair, but also lifts your roots for a major volume boost (it contains the same rice bran wax found in their mascara!) — and of course, it's sulfate-free so it won't strip away your expensive color *breathes sigh of relief*.

    Promising review: "This is my absolute favorite dry shampoo — it refreshes my hair and keeps it from looking oily in between washes. It also smells great in comparison to some other dry shampoos I've tried in the past. My hair doesn't feel weighed down either, which is a plus!" —Mona P.

    Price: $19

    BTW, check out our picks for best dry shampoos on BuzzFeed Reviews!

    12. Tarteist Creamy Matte Lip Paints deposit vibrant colors in a smooth AF formula that won't leave your lips totally whimpering for moisture — all-day statement lips have never been so easy to pull off!


    But as with any matte lipstick formula, if your lips are particularly dry, try applying a lip balm first!

    Promising review: "This stuff is awesome!!! It will last for hours without smudging or wiping off, only needing a small touch up after you eat a big meal. The colors are vibrant and don't fade super quickly but wipe off easily at the end of the day with a simple makeup wipe." —Giulana B.

    Price: $15 (originally $20; available in 13 shades)

    BTW, check out our picks for best matte lipsticks on BuzzFeed Reviews!

    13. Maracuja C-Brighter Eye Treatment pulls out the big guns — aka, C-brighter technology, which is a complex of antioxidant plant extracts — to brighten your undereye area and lessen the appearance of dark circles, because no one needs to know about *and* comment on how little sleep you got. (Mind your own business, Jan!)

    Promising review: "THIS EYE CREAM IS AMAZING! I’ve been using it for over a year and it has changed the skin around my eyes. My extremely dark circles have lightened and small crows feet seem erased. I recommend this product to everyone I know!" —Courtney A.

    Price: $38

    14. Tarteist Pro and Pro Remix Amazonian Clay Palettes are jam-packed with 20 shades each that basically satisfy any mood you're in, whether that's classic matte shades with a hint of sparkle (Hi, Pro!) or bold colors with all-out shimmer, metallic, and glitter finishes (Hi, Pro Remix!).,, Tarte

    Promising review (for the Pro Remix Palette): "I generally have to be very careful with what I use for skincare *and* makeup. I came across Tarte ages ago and finally took the plunge and purchased a palette for myself. I haven't been this happy since my kiddos were born! The colors are absolutely gorgeous. The pigment is fantastic. And it lasts ALL DAY! It's nice knowing that I can finally wear makeup while I am working. I am a professional chef, and I'm in the heat a lot. Many of the past brands I have used just don't stand up to what I go through on a daily basis. Plus the three kiddos under 10 when I get home. ;) The colors are also useful for the office as well; you can make them as bold as you want. I love the range! One of the best purchases I have ever made for myself." —Nikkie

    Price: $49 each (available in Pro and Pro Remix versions)

    For the extra #newnew action, check out their ~stunning~ Rainforest of the Sea High Tides & Good Tides Eyeshadow Palette!

    15. Clean Queen Vegan Deodorant ensures your pits STAY feelin' and smellin' fresh with a hypoallergenic cream-to-powder that doesn't leave a white cast or residue behind — it's perfect for sensitive skin, smells like vanilla, contains cooling aloe, and fights odor all freakin' day.


    Promising review: "I’ve tried a lot of vegan deodorants and this is by far the best and my favorite. It’s a bit pricier than ones I’ve bought before but it’s worth it for the fact that this actually prevents odor. I apply in the a.m. and p.m. and I’m good all day and night. Ones I’ve used previously didn’t even last a few hours before there was stink, lol. Nice scent, and I like the twist-up design. Will definitely purchase again." —Bethany M.

    Price: $14

    BTW, check out our picks for best natural deodorants on BuzzFeed Reviews!

    16. Tarteist Double Take Eyeliner (and Remix colored editions) gives ya' two formulas for the price of one — use the sharp but soft-flex liquid tip for a crisp, classic wing that dries down to a semi-matte, opaque finish, and use the Amazonian clay–infused gel tip for a smoker lewk (or to tightline!)., Tarte

    Promising review: "Amazing! I think it's great that for the price you get two different eyeliners: one for when you wanna go a little fancy with a wing, and one for when you want something a little more subtle and just wanna darken up the lash line with the other side. Overall great, and the liquid side is SUPER pigmented. :)" —Paulette F.

    Price: $24 each (available in original/black and Remix colored editions in bronze and white gold)

    BTW, check out our picks for best liquid eyeliners on BuzzFeed Reviews!

    17. Maracuja Oil is both straightforward and versatile: powered by Vitamins C and E, it helps balance oily skin types and hydrate dry skin types, and it's great as a moisturizer and primer — if you need a quick-absorbing boost of radiance, this is your star product!

    Instagram: @, Tarte

    Promising review: "This has been the best decision I have ever made for my skincare routine. I have very dry skin that always feels incredibly tight after I wash my face. I have been using this for about two months now and this oil has transformed my skin in ways that I never knew it would! Doesn’t clog my pores or make my makeup look weird. I use it morning and night on my face and anywhere that needs a little bit of extra moisture. I have family members with oily skin who love this as well! 10/10 recommend to everyone." —Fallon T.

    Price: $48

    You to all of these highly-rated goodies:

    Country Music Television

    The reviews used in this post have been edited for length and clarity.

    Need more for your skin? Check out Korean skincare products you need to know, drugstore products that actually fight acne, products to help deal with dry skin, or check out all of our beauty content for even more great stuff for your hair, skin, and more.

    Shopping for something specific? Check out BuzzFeed Reviews to find the best things for every budget!


    Need A Shopping Buddy?

    Get great products - from pros in the fine art of buying stuff online - delivered to your inbox!
    Newsletter signup form