I have a lot of thick, frizzy hair, and honestly, I just don't have the patience or know-how to style my damn mop every day. (So much so that I actually have a membership to DryBar because their stylists do!) When I do style it myself, I have just one specialty: straightening it with a flat iron. It requires zero skill and you need only one tool to do it. I've purchased more flat irons over the past two decades than I can count — some good, some great, and some the work of the devil. But hark! My journey has culminated with the holy grail of hair straighteners: the BaBylissPro 3000.
First off, this thing is efficient AF. After turning it on, it seems like not even 30 seconds go by and it's already at a temperature that's ready to get down to business. Second, I'm accustomed to using a flat iron at or near the highest heat setting, but I regularly use this at medium (there are five temperature settings that range from 300ºF to 465ºF) and it takes me approximately 10 minutes to finish my entire head! This, my friends, is major and unheard of. After I've dried my hair, I only have to go over each section two or three times instead of my usual five or six to make it straight. I have no idea what the heck ion multiplier technology is, but it's my new BFF because it works to make my hair smoother and shinier than I've ever seen it before, outside of fresh from the salon. It also has a super-long cord (in case outlets or mirrors are at a premium) and a lock for easy storage.
The caveat here is its $129 price tag, but if I've learned something over many long years of fighting my hair, it's that quality doesn't come cheap. I've tried plenty at more than half the price of this BaByliss, only to have them not work efficiently and thus fry my hair in the process — or just stop working completely shortly after buying them. (Also worth mentioning: I've read a lot about counterfeit BaByliss products being sold across the internet — so if the price is wildly less than what it sells for on Jet or Amazon, or if it ships directly from China, there's a high chance it's not the real deal and can likely damage your hair, or worse.) Whether you want to treat yourself or put it on your holiday wish list, I'm going to be bold enough to say you'd be doing your hair a disservice to straighten it with anything else, tbh. —Emmy Favilla
Get it from Jet for $129.12 or Amazon for $179.95.
This product was provided to BuzzFeed free of charge, but we were not obligated to positively review it.