Meet Stoner Sloth, The NSW Government’s New Anti-Pot Mascot

Meet Stoner Sloth.

1. Meet Stoner Sloth, the NSW government’s latest tool to stop kids from smoking pot.

2. Stoner Sloth is the face of the government’s “You’re Worse On Weed” campaign, designed to discourage teenagers from smoking pot.

3. But plenty of people online have noticed that the whole thing is a bit ridiculous.

4. The campaign reveals some of the hidden dangers of pot, like taking cool selfies.

5. Wearing pretty bows.

6. And knocking over salt shakers.

7. Needless to say, the whole thing has been mercilessly mocked online.

I wish I could have been a stoner baby. I would have been so much cuter as a kid. #stonersloth

— David Alexander (@davidFalexander)

#stonersloth @NSWgovInfo

— Victor Kalka (@badvicxxx)

#StonerSloth seems like we're being trolled by @mikebairdMP. What were you guys smoking when making this?

— Mitch Jones (@mitchachell)

#stonersloth why? How? What? Which? Who? Seriously this campaign is an early Christmas present

— Kieran Who'm Chrstms (@k_morrissey)

#StonerSloth stole my thunder.

— Stoned Deer (@aStonedDeer)


— mat whitehead (@matwhi)

13. And plenty of people seem to think the ads encourage pot smoking.

How fucking funny would it be to watch #stonersloth videos stoned

— elle hardy (@ellehardytweets)

When you on the green stuff with a mate #stonersloth

— Anthony B, (@swearyanthony)

15. Or something a bit harder.

Put down the bongs, kids. Get on the ice. Be somebody. #stonersloth

— Jack the Insider (@JacktheInsider)

16. Even NSW premier Mike Baird had to admit the ads were a bit off the mark.

Just saw the #StonerSloth ads. Not sure where NSW Gov's ad guys found Chewbaccas siblings, but those videos are... Quite something.

— Mike Baird (@mikebairdMP)

I've been assured no sloths were harmed in the making of those #StonerSloth ads.

— Mike Baird (@mikebairdMP)

18. Remember kids, drugs are bad ok.

Comedy Central

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Rob Stott is a news editor for BuzzFeed News and is based in Sydney.
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