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    20 Baby Products From Target That Parents Absolutely Swear By

    If even one parenting thing can be easier, count it as a win.

    1. A Tushbaby Hip Seat Baby Carrier that will give you tons of extra support for all of that hip carrying you find yourself doing. Along with evenly distributing baby's weight, it also has storage for diapers, wipes, keys, a wallet, and a phone, AND includes a bottle holder. Give your back a break and enjoy so many more baby snuggles.

    Parent holds baby with carrier

    2. A pool float with a sunshade because having a baby doesn't have to mean sacrificing pool time. This float is a perfect way to get your baby comfortable with water and includes toys to keep their attention! I used this with both of my kiddos and it was so fun to have a safe space for them at the pool. And when you're done, it folds up and stores easily.

    Adult and baby in a pool with baby in the float

    3. A booger extractor to make picking those stubborn boogers quick, easy, and secretly satisfying. Parents praise the Oogiebear for how effective it is, with many of them placing them strategically throughout the house for boogie emergencies.

    Adult uses the extractor on a baby

    4. A parent-loved infant play mat that actually grows with your baby throughout the year. This mat can be used for "lay and play," tummy time, as well as sit and playtime, and can travel easily. Since it can be configured several ways, it'll last much longer than most play gyms that get boring to babies once they can sit up.

    Baby plays on a mat

    5. And an adjustable bath storage caddy for keeping soaps, shampoos, brushes, and toys handy. This caddy allows all of your products to drain without setting them on the corner where they build up soap scum. Reviewers have even used it to create a barrier when a toddler and a baby bathe together!

    Bath caddy holds bath products

    6. AND a bath spout cover that will protect those little noggins when your kiddos inevitably try to breach like a whale or flip their hair like a mermaid. The tub spout gets in the way surprisingly often and this cute solution is a winner. It's also dishwasher safe, so you don't have to worry about mildew.

    Spout cover covers a bath faucet

    7. A lightweight pop-up tent for the beach, park, or camping that provides some much-needed shade for babies who want a spot out of the sun for a nap or a rest. This tent only weighs three pounds and has a handy carrying bag, making it easy to bring along with snacks, chairs, beach toys, diapers, a diaper bag, bottles...the possibilities are endless.

    Adults and kids use tent at the beach

    8. An excellent set of starter blocks and balls with bonus sensory elements! These blocks, balls, and animals are perfect for babies to both gum and start stacking, meaning they'll grow with your baby throughout infancy and into toddlerhood. My three-year-old who loves stacking still occasionally pulls out these blocks to build towers!

    9. A silicone feeding set that can steam food and be eaten in the same bowl! It also comes with two soft spoons — a long one for the adult and a small one for baby to try out self-feeding.

    Parent feeds baby with spoon and bowl set

    10. And a foldable silicone placemat perfect for the diaper bag to be used when eating out at restaurants! Most silicone mats roll, so the folding element here is both convenient and borderline genius. Reviewers love it so much that they use it at home as well! Placemats make mealtime much easier to clean, especially when it's baby versus yogurt.

    A placemat with pretzels

    11. A formula mixing pitcher, aka an absolute game changer for avoiding gas and getting formula ready, like, ~yesterday.~ I didn't have this for my first baby and when I had my second, I couldn't believe how much time I'd wasted the first go around. Now I send this to every parent I know when they start their formula journey.

    An adult fills a bottle with the mixing pitcher

    12. A bouncer and seat particularly awesome for gassy babies that can save you from hours of bouncing in desperation. These also allow you to safely set the baby down in a place that's not the floor and breaks down for easy storage and travel. It even has a toy bar *and* is super durable. Your knees will thank you!

    Woman plays with a baby in the bouncer

    13. A set of bath toys that make the cutest intro to water baubles. Because there is no squirt feature, you don't have to worry about mildew and the simple rattle design makes them the perfect starter toy for babies that are ready to start spending a bit more fun time in the tub! Reviewers love how much their kids actually love playing with these low-maintenance toys!

    14. A set of snack catchers perfect for keeping those snacks in the cups and off the floor. As they get older, and the lid becomes less necessary, it's still nice to have a snack cup with handles. My kids have been using theirs for five years strong!

    Child reaches for snack in container

    15. A Wi-Fi-enabled, smart tower fan you can use to cool down any baby's room by your phone. My kids' rooms seemed to get SO hot when they were napping and tower fans became one of my favorite parenting items. The convenience of controlling the fan from your phone, Amazon Alexa, or Google Assistant is a total game changer. Reviewers love that it actually lowers a room's temp instead of just moving air! Stress-staring at the temperature reading on the baby monitor can be a thing of the past!

    App controls a tower fan

    16. A sound machine and night-light combo that connects to your phone for optimal control and years of use. Parents sing its praises because of the many different sounds to choose from, adjustable volume and color, and the easy-to-use app. With customizable schedules, this light can double as a wake-up light as your child transitions to the big kid bed — saving you from the jarring 5 a.m. two-inches-from-your-face whisper, "Can I get up yet?"

    Sound machine glows while a hand touches it

    17. A must-have cradle cap system to help you gently lift the flakes away from your precious baby's head. Cradle cap — while often perfectly safe — can be tough to work through and this system is well-reviewed for being safe, comfortable, and effective in removing it. Simply lather your baby's head with soap, loosen the flakes with the brush, lift with the fine tooth comb, and get ready to kiss that cute little flake-free head.

    Cradle cap system packaging

    18. A roll of bags and dispenser for storing those extra smelly diapers on the go. If you're not near a trash can, these help keep odors under control until you can dispose of the diaper.

    a model with a baby holding the bag dispenser

    19. An adorable banana-shaped toothbrush that doubles as a teether. It's easy to hold, easy to clean, and helps get infants used to teeth brushing. It can even go in the freezer for some extra teething comfort.

    20. A shampoo rinser — it contours to your child's head to help avoid water in their eyes. It's made out of a soft material, cleans easily, and has a handle for easy pouring. It's also great for toddlers and big kids!

    Rinser pouring water on child's hair

    The reviews for this post have been edited for length and clarity.