We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.
We hope you love the products we recommend! Just so you know, BuzzFeed may collect a share of sales from the links on this page.
The wet eye look may be trendy, but hey, I'm not immune to a solid beauty trend. And Milk Makeup Eye Vinyl makes it so easy, I sport it nearly every day and don't intend to give it up anytime soon.
A quick googling of “wet eye look” elicits hundreds of results advising how to achieve the perfect glossy lid, all with varying advice. The takeaway: It’s harder than you might think!
But when I locked eyes with Eye Vinyl at Sephora about a year later, that file suddenly reopened.
For the record, these other Milk Eye Vinyl fans have corroborated my findings:
“I have all four colors and wear them every day. Bridge is my most-used color for a simple glossy lid. These look amazing paired with other pigments, they are a SUPERB base for glitter (I partied for 12 hours once and my gold glitter lids didn't budge!), they look amazing layered on or blended out for a faded color especially on the black and purple. 100% my favorite eye product I've ever owned.” —hsjostedt
“I just tried this stuff out today and I really love it. Vaseline creases and clumps, and can mess up my mascara or eyeliner. I decided to give this a try, and I love it! I purchased the beige color, which is basically just a clear gloss that glides onto your eyelids. Because this one isn't pigmented, it's really easy to put on and doesn't require blending. It's pretty sticky, which I like because it ended up not noticeably creasing at all. Like other reviewers mentioned, the 'high-shine' aspect does not last too long, perhaps a couple hours. However, my lids still appeared glossy at the end of the day, just not as dramatically as when I first put it on. Because I use this for daytime looks, I don't mind that the high shine fades.” —Aquar1an
"I absolutely adore this product. It is so, so, so easy to use and gives you a dewy, not oily, look on your lids instantly. The formula has a bit of stickiness to it, but not so much that your eyelids stick together. I went swimming and it stayed on my lids! Highly recommend." —eleanorasch
Whether you incorporate a glossy eye into your day-to-day look or reserve it for special occasions, let me just say — you WILL get compliments regardless.
