Does the investment produce favorable numbers?
How Satisfied the end users are?
What is the Average Session Duration & Interaction?
What’s the percentage of Repeat Customer or Retention Rate?
Did it generate enough leads and an increase of the Click Through Rates?
Fall Back Rates (FBR)
Artificial Intelligence (AI) and Machine Learning Rate
Verdict
All customers, but especially millennials, want instant and satisfactory service. Therefore, the millennial demand for chatbots is clear. What customers want is simple and effective service that can be reached at any time. It is important to remember that not all chatbots can meet their KPIs and keep customers satisfied. However, you will never know this unless you take metrics of the chatbot. The market for chatbot technology just keeps growing and employing these metrics will help you to identify any gaps, offer sufficient training, and help the chatbot to excel in performing. This create the potential to stand out from the crowd.