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This Swimsuit Model Says Curves Are Not A Trend

Ashley Graham talks TED, the term "plus size," and her new line of lingerie.

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Attractive, supportive lingerie is important to Graham, who doesn't tend to wear it purely as an undergarment. "I'm always showing a bra in whatever I'm wearing," she says.

But, she tells BuzzFeed Life, "You should never have to sacrifice style for size. Often, larger sized lingerie lacks sex appeal."


Not so for her line, she says, which features modern, 50 Shades-inspired pieces as well as romantic, vintage glam looks. And though the collection's bras run, depending on style, from band size 36 to 44 and from cup size C to H, Graham has made room for women with smaller busts too.

"This is for the girls who don't necessarily need underwire support," she says, pulling a Jean Harlow-style nightgown from its rack. "Although ideally you won't be wearing it for long, anyway."

Designing lingerie and bringing sexy (confidence) back aren't Graham's only accomplishments this year. She calls the response to her April TED Talk "overwhelmingly positive."

"I'm fortunate that I was given the opportunity to share my story and educate people about the modeling industry," she tells BuzzFeed Life. "I've never been a fan of any labels, and I never let the word 'plus size' define me."

"Myself and other curvy women in the media are proving that curves are not a trend," she says. "[And with social media], customers can reach brands directly and can tell them exactly what they want."



Graham's designs, which run $30 to $95, are set to roll out in two sections: her bondage-inspired looks will be available in August, and her Old Hollywood collection will launch ahead of the holiday season on Addition Elle and at Nordstrom, as well as on Navabi for UK customers.


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