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Can You Tell Which Social Media Posts Are Actually Advertisements?

Celebrities and bloggers rarely advertise ethically even though all it takes is using the hashtags #ad or #sponsored. The team at 'Fact or Filter?', a campaign for ethical social media advertising, have created this quiz to see if you can identify social media advertisements!

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  1. Is this a 'real' post or an advertisement?

    Instagram: @marianneknerr

    Marianne is a Instagram blogger with nearly 90k followers who features many clothes brands in her posts.

    Correct
    Incorrect
    Via 123rf.com
    Real!
    Via 123rf.com
    Correct
    Incorrect
    Via 123rf.com
    Advertisement!
    Via 123rf.com
    Correct!
    Wrong!

    This is an ad! @befashionaustralia has sponsored this post - usually they provide clothes and payment for a photo!

  2. Is this a 'real' post or an advertisement?

    Instagram: @brides_selection

    Bride's Selection is a bridal blog with over 176k followers.

    Correct
    Incorrect
    Via 123rf.com
    Real!
    Via 123rf.com
    Correct
    Incorrect
    Via depositphotos.com
    Advertisement!
    Correct!
    Wrong!

    Ad! Bride's Selection was paid $50USD for this post!

  3. Is this a 'real' post or an advertisement?

    Instagram: @brides_selection

    Another one from Bride's Selection.

    Correct
    Incorrect
    Via 123rf.com
    Real!
    Via 123rf.com
    Correct
    Incorrect
    Via colourbox.com
    Advertisement!
    Correct!
    Wrong!

    It's real! Bride's Selection was not paid or sponsored for this post!

  4. Is this a 'real' post or an advertisement?

    Instagram: @nicolekhalil

    Nicole Khalil is a Sydney based blogger with over 437k followers.

    Correct
    Incorrect
    Via 123rf.com
    Via 123rf.com
    Correct
    Incorrect
    Via 123rf.com
    Via 123rf.com
    Correct!
    Wrong!

    It's an ad! Can you spot the sneaky placement of the 'Luxe' fat burning pills?!

  5. Is this a 'real' post or an advertisement?

    Instagram: @itslydboss

    Lydia Barakat is an Instagram blogger from Sydney with over 863k followers.

    Correct
    Incorrect
    Via 123rf.com
    Via 123rf.com
    Correct
    Incorrect
    Via colourbox.com
    Correct!
    Wrong!

    Ad! Lydia was sent this rose in exchange for a post.

  6. Is this a 'real' post or an advertisement?

    Instagram: @mensfashionblogger

    Miles Wharton aka 'mensfashionblogger' has 73.2k followers.

    Correct
    Incorrect
    Via 123rf.com
    Via 123rf.com
    Correct
    Incorrect
    Via colourbox.com
    Correct!
    Wrong!

    Ad! Miles was sponsored by Topshop for this post.

  7. Is this a 'real' post or an advertisement?

    Instagram: @bridesjournal

    'Brides Journal' is a blog with 242k followers.

    Correct
    Incorrect
    Via 123rf.com
    Via 123rf.com
    Correct
    Incorrect
    Via depositphotos.com
    Correct!
    Wrong!

    Brides Journal was not paid for this post!

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