Imperfect automation
The customers of the 21st century
So why is human support so readily overlooked?
Getting human support right
The future
Plenty of people will tell you that the future lies with AI-assisted virtual agents – however, we’re committed to providing a human touch. After all, as those who have had bad experiences with chatbots can tell you, the technology available today just doesn’t seem to be up to the job. And that’s our advice across the industry: while there might be savings to be made from automation, you may well be stepping over pounds to pick up pennies if you go down that route.
Instead, intelligently thought out support ensures that customers can quickly and easily solve any problems that they have – so they love your product and your business. These customers won’t just stick around but will advocate on your behalf – after all, would you rather recommend a service that offered a passable experience or one that went above and beyond to meet your needs?