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14 Examples Of Fantastic Packaging Design From The '60s And '70s

Groceries and household products really knew how to dress back then.

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Bottles by Louis Swart, a celebrated Dutch designer of grocery packaging.
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Bottles by Louis Swart, a celebrated Dutch designer of grocery packaging.

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These weren't actual generic products, but were a part of an advertorial concept by Champion Papers.
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These weren't actual generic products, but were a part of an advertorial concept by Champion Papers.

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Pretty, yes. But, you know, don't smoke.
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Pretty, yes. But, you know, don't smoke.

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The U.K. grocer Sainsbury's had some amazing design for their in-house products.
blog.wanken.com

The U.K. grocer Sainsbury's had some amazing design for their in-house products.

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