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If Sports Penalties Were Enforced IRL

Not everyone follows protocol. But when it comes to making whisky, J.P. Wiser's knows the rules are simple: Use only the finest ingredients, and stay true to tradition.

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In football this is when a defensive player makes an illegal motion prior to the snap. In the real world, this is when Barry from finance stops by to "check in on those expense reports" after a garlicky lunch.

The rules for making authentic Canadian whisky haven't changed for more than a century. That's why J.P. Wiser's has been crafted and aged in premium white oak barrels since 1857.