We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.

    No, It’s Not Magic — These 28 Products Just Work Really Well

    If you didn't know, the spell for pasta stains on white t-shirts is this magical Messy Eaters spray — shoutout to the witch who came up with this incantation.

    1. A TikTok-popular spacious travel-friendly backpack that'll make people think you're Aggie Cromwell because it holds SOOOO much stuff. It fits right under the seat in front of you so you can use it as the "personal item" you're allowed to bring along andddd it has a USB port, making it a superior travel bag. If you like piña coladas, getting caught in the rain, lots of pockets/compartments, and a separate waterproof wet bag, this is the perfect bag for you. 

    reviewers full travel backpack
    The backpack in lavender unzipped to show internal pockets and capacity

    It also has a pocket for your shoes and a strap that slides down over your luggage handle for easy transport. Reviewers say it meets SpiritJetBlue, American AirlineAlaskan AirlineSouthwestDelta, Frontier, and United Airline's personal item rules and fits under airplane seats!

    Check it out on TikTok.

    Promising review: "One bag handled a week of travel! This bag is like magic! I fit four pairs of shorts, four shirts, underwear, socks and couple of workout outfits with sports bras, two pairs of sandals, four bathing suits, a coverup, sun hat, toiletries, cosmetics, a laptop, notebook, three device chargers (computer, phone and Fitbit) and an electric toothbrush. Even when packed to the max, the weight is comfortably distributed so it doesn’t break your back. It fits under the seat perfectly, too. I bought it when it a was 50% off but I’d pay full price knowing how awesome this bag is for travel." —AlexanderK

    Get it from Amazon for $34.99+ (available in four sizes and 25 colors).

    2. A padded wire-free push-up bra with adjustable drawstrings so you can achieve the cleavage of your dreams. This'll be your favorite bra you've ever owned because it works some SERIOUS magic — reviewers are even saying they like it better than the Victoria's Secret bombshell bra.  

    Promising reviews: "I have breastfed two kids and have the ✨iconic✨ bottom-heavy boobs. I am a 34D, I bought this in a 36C (sister size) and it fits like it was made for me. My boobs usually look and fit best in a balconette or shelf style bra, but baby…this bra right here is absolutely stunning. NO gapping at the top, even without tying the ribbon. It is wireless but has a nice, wide band that keeps everything up and where you want it. The material is buttery soft, no weird seams or itchy straps. 10/10 in my book! It came with an extender, though I don’t need it, but it is a nice touch. If you’re looking for a sign, this is it!" —Kayla Harrison

    "I don't know what type of magic was cast on this bra but it made my boobs look amazing!! I normally sit somewhere between an A and B cup and have never known a day of cleavage in my entire life but THIS BRA DID WONDERS!!!! I now have the confidence to wear low-cut shirts and dresses without looking completely flat chested and I feel so good about myself in this bra!! I will be purchasing another one soon!" —Anonymous

    Get it from Amazon for $19.99+ (available in band sizes 32–40, cup sizes A–D, and 11 colors).

    3. And a pair of seamless Nippies silicone pasties to help conceal the areola and nipple while also providing comfort and support without the need of an *actual* bra. These are perfect for all those sheer, backless, and strapless tops you've been dying to pull out andddd they aren't all lumpy, so they won't make your tatas look weird. 

    reviewer with pastie on one boob, the other without
    reviewer wearing pasties under see through shirt

    Promising review: "I’ve tried so many nipple covers over the years and these are just in a league of their own! They stick and don’t move (sweat, clothes, moisturizer etc — nothing budges them) but then they also peel off so easily. It’s magic. They are completely seamless and my husband (without prompting) said they looked like a second skin on. I’ve got quite 'triangular' boobs and they completely mold to the shape and look like I just have no nipples lol. Only when I’m suuuuuper cold do any level of nipple start to show through and even then it’s minimal. They’re more pricey than others I’ve bought before but so worth it. The others were one and done — these have held up through several wears and are still in perfect condition. Will repurchase as soon as they wear out without a doubt! No more bras!" —Alison

    Get a set from Amazon for $26.50+ (available in five shades, a lifting option, and two sizes: one that fits cups A–C and one that fits cups D+).

    4. Reusable silicone baking liners because literally EVERY time you go to make muffins, you realize you forgot to grab the cupcake liners. 🤦‍♀️  They're also much more eco-friendly than the paper ones and you won't have to keep throwing your money away on more and more liners. 

    reviewers brownie next to green silicone liner it was baked in
    reviewers colorful liners with batter in them

    Promising reviews: "I've only made one batch of muffins with them so far, but I love this product already! The muffins came out really easily and didn't leave much on the silicone. The liners hold their shape; so they could probably even be used without a muffin pan. And my 20-month-old enjoys playing with them while I'm not baking!" —Brian G.

    "Bought these on a whim but I’m glad I did. Nice quality, vibrant colors, oh and the best part — food doesn’t stick! Ever! Any food!! It’s magic. I've used these for dessert baking with sticky caramelized sugars, entree baking with crisped doughs, and so many mini-quiches. Doesn’t matter what I throw in them, the food pops right out without having to add any additional non-stick solutions. Don’t have a dishwasher so can’t comment on long term abuse durability but they hand wash in a jiffy." —NorthCoastChick

    Get a set of 12 from Amazon for $7.59 (also available as a set of 24).

    5. A jar of The Pink Stuff that's totally worth ALL the hype. Your jaw will be on the floor once you see what this magical cleaning potion can do. This paste plays no games when it's time to get tidy. 

    Reviewer using it to clear up hard water stains in tub
    A customer review before and after photo showing the results of using The Pink Stuff on their stovetop

    Promising review: "This stuff is some magic sorcery. I’m not usually a fan of traditional cleaning products and tend to opt for natural based cleaners. However, I had some soot over the fire place nothing would take off. Not only did it do a pretty dang good job on that…everything I’ve tried it on has gotten that item super clean with minimal scrubbing effort. Will always have on hand now. Got hard water stains off when CRL wouldn’t even get it clean and made the faucet look brand-new." —Kim Montero

    Get it from Amazon for $5.29.

    6. A sleep-training clock so you no longer have to wake up at 5 a.m. and give your toddler cereal because they insist that since they're up it's breakfast time. When the clock is red it means your kiddo should still be in bed, and once it turns green it means that they can get up and run wild as they usually do. This is soooo totally witchcraft. 

    a reviewer photo of the clock and the digital face is happy with the eyes open like good morning
    a reviewer photo of the clock and the digital face has their eyes closed like bed time

    Watch this parent share why this sleep trainer is one of their "best parenting hacks" in this TikTok

    Promising review: "Magically helped my 3-year-old go to sleep. I don't know how it works, but since we started using this thing, my 3-year-old no longer throws a fit at bed time. We say 'ok, the clock is telling us to sleep now,' and she just...goes to bed. It's a total game changer to the crying, screaming meltdowns we had before. She enjoys the noise machine function as well, and though we still have a few wake ups here and there throughout the night, there's way less fuss with them. Then she knows in the morning not to start asking for us to let her out until the clock says 'wake up time' by smiling with eyes open. I have no idea why this thing works, but it does. Totally worth the reduced aggravation every night!!!!" —Mimi

    Get it from Amazon for $49.99 (available in four colors). 

    7. A TikTok-beloved deep-pore cleansing foam to give your skin that gentle exfoliating it's been craving. And it won't stop there, this stuff soothes any inflammation and because it's packed with TRIPLE hyaluronic acid, your skin will get the ultimate hydration. It *also* contains Heartleaf extract (IDK from which witch's heart, probs Winifred Sanderson's). 

    reviewer with smooth skin after using product
    A two-part image: Left shows reviewer holding tube of cleanser; right displays reviewer using cleanser with water

    Promising review: "I'm not gonna lie, I saw this on TikTok and jumped on the bandwagon! If you're debating if it's worth the hype, BUY IT!! I have always had one very large pore on my under-eye/cheek area next to my nose. I bought this hoping it would just help improve my overall skin journey and maaannnn...I will never use anything else! I do use the Anua Pore Control Cleansing Oil first and then use this cleanser after and have noticed a HUGE improvement! My extra-large pore has shrunk three times its size, and I've noticed it's helped pull extra gunk from the pores in my nose that I didn't even know was there! My skin feels so clean after using it!" —Molly Martinez

    Get it from Amazon for $13

    8. A Baker's Edge brownie pan for any edge piece lover. No more fighting over the good pieces cuz every piece will be a good one! Crispy edges and an ooey gooey middle — where's Cosmo and Wanda cuz I def wished for this about a billion times? Come to the dark side, they've got edge-piece brownies with DOUBLE edges. 

    brownies baked in the pan
    reviewer's Baker's Edge pan with baked brownies in it

    Baker's Edge is a Shark Tank approved small biz that specializes in baking products.

    Psstttt! You can also use this baby for other things! One reviewer even made pizza in theirs! It also comes with a spatula!

    Promising review: "Yes, brownies are so much better in this pan, no more fighting over edges. But the real revolution for us is meatloaf. Every slice has crispy edges, and this is far easier to clean than a muffin pan, which was how we made meatloaf before. Love this pan, and bought one for a gift right after getting ours. Will gift it again in the future." —Seano

    Get it from Amazon for $54.99 (available in three styles).

    9. A "flossing toothbrush" with two layers of bristles — regular firm bristles, and longer ones that are 10 times thinner to reach those places your normal toothbrush doesn't reach. It'll get all up in your gum lines and between teeth to break up plaque and get rid of any food and residue. Your dentist will think you're a witch.  

    A toothbrush with two layers of bristles, one long and thin and one shorter and thicker
    Emma Lord/BuzzFeed

    Mouthwatchers is a small biz established by Ronald Plotka, DDS, that specializes in toothbrushes designed to get deeper cleans even patients with "great" dental hygiene might miss with traditional brush and floss routines. 

    Promising reviews: "What the what?! How can a manual toothbrush make my mouth feel so good? I bought a pack of these because I had an infection and wanted to use something else instead of my automatic one (the brush heads for that thing are expensive). The first time I brushed with this, it really did feel like I just got back from the dentist. My mouth felt soooo clean — cleaner than when I use my expensive automatic one. I gave my husband one to use because I was so impressed and now he uses one too. It's magic." —Karebear

    "Since switching to these toothbrushes, my dental appointments have been a breeze. My teeth are cleaner, my gums are healthier than they've ever been, and my dentist wanted to know my secret. I told him and his staff about these magical toothbrushes! Thank you for creating such a life-changing product that I am 100% sold on!" —Cricket Windsong

    Get a four-pack from Amazon for $15.99

    10. Sweat Block wipes that do exactly what they say they're gonna do! Just press these on dry, clean skin before bed, air dry for five minutes before going to sleep, wake up the next day, wash the treated areas, and there ya go! Dry for up to SEVEN days!! One word: witchcraft. 

    Oh! BTW this stuff is reaaaally STRONG so make sure you do a spot test first — especially if you have sensitive skin!

    Promising reviews: "Cannot recommend enough!!! If you suffer from excessive sweat like I do, this stuff is a lifesaver!! I've always had a problem with underarm sweat and I've tried every kind of antiperspirant available and nothing worked. I finally saw this on BuzzFeed and decided to give it a try. I can't believe I've suffered this long without this product. I showered at night, dabbed the wipe on, took another shower in the morning and it's been almost three days now and almost no sweat! It did itch a little but nothing unbearable and I can deal with that for the pay off!!!" —Kathy

    "MAGIC!!!!!!!!!!!!!!! I used the wipes for first time last night. Just leaving the gym and had to write the review. Zero sweat, zero odor. I’m blown away!!! I have suffered so much and wanted to get botox but was afraid of the side effects. This product is amazing!!! Will change your life. Also, I have very sensitive skin and everything irritates me. Zero irritation with this product!!!" —kat nabavi

    Get 10 wipes from Amazon for $19.99 (available in three pack sizes).

    11. A bottle of Miss Mouth's Messy Eater stain treating spray because every time you go to eat pasta, ice cream, or pretty much anything, your white shirt wants a bite too. Carpets, linens, clothes, and upholstery stains have zero chance against this stuff. Plus, it's perfect for your messy little one who stains absolutely everything they wear. Grass stains? Now you see 'em, now you don't! Houdini couldn't even do a trick this amazing. 

    reviewer holding the spray in front of stained bib
    same reviewers bib with stains gone

    Promising reviews: "I’m not sure what kind of wizardry this is, but on Halloween, my friends little girl laid down on one of my faux fur Pottery Barn pillows with hairspray-dyed hot pink hair. The dye transferred to my white pillow and I thought for sure it was ruined. I researched for a few days to find something that might work so the stain set in for several days. I ordered this based on some videos I saw on TikTok, and all I did was dampen the pillow, saturated the stain with the spray, and the stain literally disappeared before my eyes. I don’t know what magic is at work, but I am buying five more bottles of this. 14/10 I am rarely amazed with products but this is 100% legit." —DK

    "I love this stuff, it's magic for everything from diaper blow outs, to magic marker, to chocolate milk stains. I can't think of a stain that I have not been able to remove yet!" —Amanda Kelbaugh

    Get a three-pack from Amazon for $20.49 (available in more multipacks and as a single product).

    12. ✨glowy foundation✨ by E.l.f. that'll have you walking around looking like you have a permanent IG filter on. You won't believe how radiantly perfect your skin looks. Fine lines and pores will magically blur away right before your eyes, almost like a perfect skin spell. Sabrina the teenage witch has some explaining to do. 

    reviewer selfie wearing the foundation
    reviewer selfie wearing radiant foundation

    Promising review: "So, I decided to give the E.l.f. Halo Glow Liquid Filter a whirl, hoping to turn my skin from 'dull daily routine' to 'divine radiance'. Spoiler alert: I'm now glowing so much, I might start guiding lost ships at sea. The texture is smoother than my dance moves on a Saturday night. It’s lightweight, and blending it into my skin was easier than my decision to hit snooze every morning. It left my skin feeling like it had just had a spa day – hydrated, happy, and slightly confused about being treated so well. This liquid filter promises a glowing, soft-focus effect, and let me tell you, it delivers. I looked in the mirror and thought, 'Who is she, and how can I keep her around?' It's like having an Instagram filter in a bottle, minus the digital manipulation and existential crisis. You can wear it alone, mix it with foundation, or apply it as a highlighter. It's like the Swiss Army knife of makeup, but please don't take it camping. Considering it turns my complexion from 'meh' to 'miraculous' without requiring a small loan, I'd say it's good value for the money. Overall, the e.l.f. Halo Glow Liquid Filter is like a magic wand for your face. It gives a natural, radiant glow that says, 'I drink enough water and get eight hours of sleep' even if your lifestyle screams the opposite. Highly recommend if you want to look like you're glowing with health, or if you just enjoy pretending you have your life together." —christina l.

    Get it from Amazon for $12+ (available in 12 shades).

    13. A lovely little jar of nipple butter to help soothe and moisturize your poor, dry, sore, cracked, breastfeeding nipples. And no need to wash it off before feeding your baby because it's non-GMO project verified making it safe for the little one. No preservatives, icky petroleum, or lanolin involved, just organic beeswax, shea butter, olive oil, cocoa seed butter, mango seed butter, and a dash of Tinkerbell's magic pixie dust. 

    Promising reviews: "Works like magic. My baby is 1-week-old and my nipples were bloody, cracked, and so sore that I wanted to cry. This cream made it painless within 24–48 hours, and now I love breastfeeding!" —Anett Watson

    "This stuff is magic! I brought this to the hospital with me and started using it right away and oh boy, am I glad I did. It was a little uncomfortable in the beginning trying to get used to breastfeeding but this stuff literally saved my nipples! Worth every penny and then some! If you are going to breastfeed this is a must-have!" —Briana

    Get it from Amazon for $13.50+ (available in multipacks).

    14. A set of beauty sponges that'll *effortlessly* blend your makeup. Oh, and, you'll get five sponges for under $10! You won't even need to ask your magic goldfish for a deal this sweet andddd you'll be saving money! If You wanna toss those expensive name-brand ones, I'll totally understand. 

    reviewer holding teal beauty sponge
    reviewers makeup done using the makeup sponges

    Promising reviews: "Closest thing to magic I have ever seen with my own eyes. These sponges are ahhhhhh-mazing. So amazing that I have been handing them out like hot cakes so every one I'm close to can try them (I now have to order more because I gave them all away). So far, they all agree that these sponges are the way to go, especially because they're a fair price. Five sponges for $9.99. I can afford that. Thanks, BEAKEY!!!!!" —Elena

    "These are seriously the BEST generic makeup sponges!! Why anyone would pay $20 for a name brand Beauty Blender when there are excellent alternatives like these is beyond my realm of comprehension. These are just as soft, bouncy, and absorbent (but not overly so, as to waste product) as the name brand. And they cost a little over $1 a piece, in comparison to the AT LEAST $20 price tag on the name brand Beauty Blenders! This is a total no-brainer! I find washing my makeup sponges to be a pain so at this price, they’re pretty much disposable. This is the fourth or fifth package of these I’ve purchased and I hope they never stop making them at this cost cuz i’ll buy this brand til the end of time, if they let me!" —philip

    Get a 5-pack from Amazon for $6.99+ (available in eight color combos).

    15. A set of two reusable terra-cotta brown sugar saver discs from BuzzFeed's Goodful collection because whenever you decide you want sweet potatoes for dinner, you open up your canister of brown sugar and realize that it's rock solid. Just soak this in water, pat it dry, and throw it into the container. You can also use it for baked goods, bagels, cake, cookies, marshmallows, and dried fruit to keep 'em soft and keep moisture in. Yay witchcraft! 

    You can also use them to keep moisture out of spices, salt, crackers, chips, and other pantry goods by simply baking the discs at 200 degrees for 5–10 minutes. 

    Promising reviews: "Okay, where has this been all of my life? I put one disc in my big, massive bag of brown sugar that I got from Costco and its been a month at least and my sugar is still so soft like I just opened a brand new bag! love it!!!" —Diana Prunean

    "My brown sugar was so hard I had to use a knife to break it apart enough to get it into my container. I followed the directions for the brown sugar saver and just like magic, my brown sugar is light and fluffy! Since it came in a two-pack, I am giving one to my daughter! What an amazing product!!" —Kimberly Evanson

    Get a two-pack from Amazon for $8.99 (also available with a container). 

    16. jar of Brazilian Bum Bum body cream made with a caffeine-rich guarana extract formula to help smooth and tighten skin. Over 36,000 people are in loooove with this stuff and some reviewers even just use it as, like, a perfume. Yeah, it smells that good. You'll smell as ~magically delicious~ as the Lucky Charms leprechaun. 

    the orange jar of Bum Bum cream next to flowers
    reviewer before and after photo of legs with loose skin before using the cream and legs with tight skin after using the cream
    @soldejaniero / Via www.instagram.com, www.amazon.com

    Promising reviews: "Y'all. This stuff smells like heaven. Somehow this scent is appropriate for summer and winter at the same time. It absorbs quickly with no sticky feelings afterward. The one thing that might deter some people from buying it is that there is a shimmer to it. Once I've used it on my hands, I notice that in sunlight, my skin has a bit of a glimmer. I personally love this and can't wait to use this lotion during the summer. I think it's 100% worth the high price tag. When I can summon up the will to spend the money, I'll be buying the body wash, spray, and full-size lotion as well but for now, the mini lotion stays in my purse." —Elizabeth

    "Best body lotion I've ever tried. This stuff is magic! It smells amazing, lasts for the entire day, doesn't feel greasy, and goes on smoothly. I will definitely be reordering!" —Skittles 79

    Get it from Amazon for $22+ (available in three sizes).

    17. Or a jar of buns of ✨glowry✨ that'll make your buns look as amazing as the ones at Texas Roadhouse. This "butt polish" will leave your cheeks smooth, tight, and of course, glowing. The wheat protein can help fill fine lines and cellulite, the jojoba oil helps exfoliate blemishes, and the watermelon extract can help fade discoloration while *also* smelling freakin' amazing. Wow, looks like they left the witchcraft that is clearly in this off of the ingredient list. 

    model holding jar of butt polish with it also on their butt
    the jar of butt polish
    @trulybeauty / Via www.instagram.com, @trulybeauty / Via www.instagram.com

    Promising reviews: "Watermelon magic. It smells delicious, just like sweet Watermelon candy. It's like a scrub and moisturizer combined so it has light exfoliation and leaves your skin feeling so smooth. Haven't been using it long enough to see if it tightens but overall, I'm loving it so far." —Gina

    "I give it 5+ stars! It absolutely leaves your butt so smooth, tight and glowing! When I put my bikini on for the first time after using Buns or Glowry, I couldn't believe the difference between before and after!! Purchase this if you haven't already!! You will not be disappointed!!" —Eduardo

    Get it from Ulta for $32 or Truly Beauty for $31.90.

    18. A dual temperature comforter because you're currently living your worst nightmare — you're always cold and your partner is always hot. With this bb, everybody wins! No more sacrifices, no more two blankets in bed, just one comforter that's absolute perfection for everyone. 

    Dual-zone comforter with one side labeled 'COOL' and the other 'WARM' on a bed
    Amazon

    Promising review: "Magic for couples. This comforter is what we’ve always needed. My husband and I are always tangled in blankets because I need more but yet they always end up on his side. This comforter provides an all in one solution that keeps me warm and him cool and our bedroom looking calm and zen." —Hannah

    Get it from Amazon for $129.99+ (available in two sizes and four colors).

    19. loc refreshing spray — a little concoction of aloe vera, rosewater, peppermint, and jojoba oil to help you prevent dandruff and brittle, damaged locs. If your scalp has been dry and itchy lately, this'll be your holy grail hair product. Oh! And it also works for protective styles like braids and twists! 

    reviewers locs after using spray
    bottle of Locsanity spray with ingredients around it

    Locsanity is a black-owned small biz that specializes in hair care products for dreadlocks!

    Promising reviews: "Ooooooooweeee this is black magic in a bottle. I feel every drop moisturizing and rehydrating my hair." Trevon Slaughter

    "This spray does all it advertises and smells great! As soon as I spray this on my roots, the itchiness disappears immediately. It’s a great daily moisturizer that doesn’t dry the hair out and works ALL day. It’s also not creamy or heavy, so no buildup and it’s amazing for treating dandruff. My only complaint is that I wish I had more! 10/10, and I’d recommend this for anyone who has locs and needs something in between washes." —Amazon Customer

    Get it from Amazon for $11.99+ (available in four sizes).

    20. A genius Tineco 2-in-1 cordless vacuum and mop that just PROVES that someone found a magic lamp and asked a genie for the holy grail cleaning tool. I mean, this thing vacuums and mops AT THE SAME TIME! How could it not be totally magical? It retains 90% of dirty water to get your floors all clean *and* dry in minutes and it always uses clean water for mopping! How, you may ask? By keeping the dirty water in a separate tank! 

    A reviewer showing the dirty water reservoir with text
    The vacuum/mop

    It also self-propels so you just need to steer, no hard pushing!

    Promising review: "I confess I can be a lackadaisical housekeeper, which is problematic, since my new dog sheds enough in a week for me to build an entire new dog. What's worse, vacuuming doesn't pick up a lot of his fur. This Tineco is magic, though. Not only does it pick everything up (dust, fur, hair, crumbs, Nature's Miracle, errant Cheerios), but because the wheels are motorized, vacuuming/mopping is a breeze. I get exhausted using my canister vac, but this thing is a blast to use. Here is what I've learned: I always use the 'extra water' feature, which seems to work better. I clean the dirty water holder and parts every time I empty it, and I run the self-clean cycle after every second emptying session. This means I can do my primary bath and my 10x12 TV room before self cleaning and recharging for a little bit. Or I can do my kitchen and entryway and hall before self cleaning, or my living room. In other words, you're not going to do your whole house on one battery charge or without running the self cleaning feature several times. Of course, the reason you have to run the self cleaning so often is because this little beauty is picking up So. Much. Stuff. It's magic. If it broke tomorrow (and I don't think it will break for a very long time) I would buy another." —Tsippi

    Get it from Amazon for $279.99 (available in three styles).

    21. CeraVe Retinol Serum with ~encapsulated retinol~ — magic spells, we love them — to help reduce the appearance of your post-acne scars and pores without making you all red and flaky. It's gentle, but don't let that fool you, this stuff is totally effective! 

    And remember, like with any retinol (that's actually effective) do not use it every day! Pay attention to your skin! Start slow and work yourself up if needed.

    Promising review: "This product is magic in bottle!!! I have been struggling to find a good skincare routine that will remove my acne scars and remove dark spots on my face. I will forever buy this product! I’ve only been using this for two weeks and noticed a huge difference right away! I am so excited to clean my face in the morning and night now! I also bought the Cerave hydrating cleanser, moisturizer, and eye cream and they have been amazing as well! CeraVe is the best! Don’t think twice about this product just buy it!!!" —mallory brook bravo

    Get it from Amazon for $12.25.

    22. piercing bump solution so you can help stop that little bump on your nose piercing that's tripled in size in two weeks from growing annnnyyyy more. Before you totally ditch your new piercing, let this little potion help heal and reduce the size of your keloid! I know, I know, I get 'em too, and yes, they can be terrifying to look at. 

    Close-up of a reviewers two nose piercings with keloids on both
    same reviewers nose with keloids gone

    This product does not promise to work overnight. Apply this daily 2–3 times a day as long as needed. Be sure to be patient as the healing process takes time!

    Talk to your doctor before attempting to treat your keloid on your own, and learn more about keloids from Cleveland Clinic.

    Oh! BTW, I bought this. Last year I got a dermal piercing on my chest and since literally just about every piercing I've ever gotten has grown a keloid on it, I should have known my dermal would eventually, too. I got the piercing in February of 2023 and around May I noticed a nasty, stubborn little bump making a guest appearance on my piercing. 🙄 I had written about this stuff a few times so the light bulb went off and I immediately bought it. I consistently used it twice a day and it gradually disappeared, literally like magic within a month. Keloids are a serious nightmare and I'm so glad that I found this stuff. I even *accidentally* ripped it out in November and immediately grabbed this to prevent a keloid from forming cuz I just knew it'd get infected. To my surprise, no keloid, nada. You do have to be patient and consistent, this is NOT an overnight miracle but it's worth it. I also suggest that you continue to use it for like another week or two even after your keloid goes away juuust in case it tries to sneak back into your life. I haven't had issues with my piercing since and no more have grown. 

    Get it from Amazon for $12.85+ (available in multipacks).

    23. Two pairs of gel-based foot pads because you wanna wear heels more often but you don't wanna endure the pain of wearing said heels. These'll magically give your footsies some relief so you can dance the night away without having to practically crawl out of the bar because your feet hurt so bad. 

    A pair of heeled sandals with the gel pads in one
    Amazon

    Promising review: "Works well, great design, and superb comfort. The package had two sets. The adhesive held well to the insole of my shoe and lasted through the event I needed to try to survive. I am NOT a regular heel wearer because they're usually so uncomfortable, but these little magic insoles made the evening much smoother and more enjoyable for my feetsies, and I didn't ditch my expensive heels in the corner midway through the evening and run barefoot — as I usually do. I'll be purchasing additional sets for my other heels!" —Katie Gates

    Get a set of two pairs from Amazon for $13.97 (available in three colors).

    24. Wonderskin Wonder Blading One Step Lip Stain Masque, aka a literal magic trick on your pout. When you apply this stuff, your lips will be a wacky, fun shade of blue, which may have you a bit concerned, but have no fear! You actually peel it off to reveal a stunning pink shade that won't run away before midnight like Cinderella.  

    Model applying blue lip mask and peeling to reveal maroon lip stain
    Reviewer peeling off the mask to show red lip stain

    Wonderskin is a small biz that specializes in cosmetic and skincare products. 

    Promising reviews: "I kept seeing Wonder Blading Lip videos on my TikTok. Went to Sephora and couldn’t believe they didn’t have it. Wound up buying it on Amazon and loving it!" —PM

    "IDK what kind of magic is in this but it is the best lip stain I’ve ever used. I’ve done makeup for 14 years and I’m so impressed with this product. If you’re not comfortable making a clean line with a liquid product and a gloss applicator, I encourage some practice rounds with a similar applicator, but damn. The coverage is great, it was easy as heck to use and peel off, and there is ZERO transfer. I give this product an absolute 10/10, would recommend to everyone I know." —Tyler

    Get it from Amazon for $22 (available in 16 shades). 

    25. *self-cleaning* grooming brush that'll rake up so much dog fur, you could build yourself another (literally, look at that review pic below!). So how does the *self-cleaning* part work, right? Just push the button on the side and the bristles will retract so you can easily toss all that pet hair right into the trash. Easy peasy lemon squeeze-y — pftt, this thing invented that phrase. 

    A reviewer's dog next to the dog-size pile of hair that the brush removed
    The brush with bristles retracted and a clump of hair sitting on top to be removed

    Promising reviews: "A dog brush that I don't have to pick dog hair out of...At first I thought this was some form of dark wizardry. But I don't care because this is awesome!" —Madd.Sweet

    "I've spent hundreds of dollars on toys, treats, houses, scratchers, etc for my cats. This is hands down, not even close, the best money I've ever spent! I got so much fur off them, and they loved it! They are looking so sleek and shiny, and they are rolling around like kittens they feel so fresh and happy. My cats are still young (all ages four and under) so they were pretty well groomed to begin with. I couldn't believe how many knots and snags were hiding in their fur. The whole time I was brushing them, they were purring and rubbing all over me trying to get more. The self cleaning feature is so easy!! A click of a button and all the hair falls off. The brush itself is bigger than what I anticipated. I thought my cats would be afraid of it but once they figured out what was happening, they weren't at all. I got the original brush which I thought would probably feel good (like a good back scratch!) And I was right. They loved it." —Samantha

    Get it from Amazon for $12.74+ (available in three styles and two sizes).

    26. Youthforia BYO Blush Oil liquid blush which will react to your skin's natural pH level and *magically* change right before your eyes to a color totally unique to you. So no one will ever truly have the exact same blush color as you! Packed with oils and ingredients meant to help hydrate and protect your skin, you can even sleep in this stuff — no problem! Oh! Andddd it's Shark-Tank approved! 

    a gif of me applying the blush oil on my cheek
    the blush oil on my cheek
    Jordan Grigsby/BuzzFeed

    Youthforia is an Asian woman-owned small business established in 2020 that specializes in environmentally friendly, cruelty-free makeup.

    Promising review: "Obsessed. The color matching is magical. I love how it leaves my skin hydrated and glowing, it lasts all day too." —Amazon Customer

    Get it from Amazon for $36.

    27. Drywall repair putty because everyone doesn't need to know that you made 43 holes in the wall when you were hanging your new painting. It also works its magic on bigger cracks — simply swipe it on, dust off the excess to smooth it out, then paint over it! Renting? Your landlord will never know the walls had any damage. 

    A reviewer photo of a wall with a long crack on it
    A reviewer photo of the same wall with no crack

    Promising review: "This is so much easier to use than a spackling paste. As soon as I opened it, I tried it on a recent nail hole. Now I can't remember where it was because the product made the hole disappear!! Magic!" —Deb Christenson

    Get it from Amazon for $12.99 (available in a two-pack).

    28. An O'Keeffe's Lip Repair sleeping mask so you can wake up with soft, hydrated lippies. No one loves a chapped pout, so let this cauldron-crafted balm heal and repair your dry, cracked lips. Reviewers love love love this brand's Working Hands and Healthy Feet creams, and they're obsessing over this sleep mask just as much. 

    A reviewer's before/after showing healed cracks in their lips
    Reviewer holding the tin of balm

    Promising review: "When I travel, my lips get so chapped! It's painful. I found this product when I searched for something for extremely chapped lips. I've used other O'Keeffe's products so I trusted the brand. I used this as directed in the morning and before bed and my lips healed up faster than ever. Also, on the next trip I went on, I took it with me and used it daily. My lips stayed healthy and didn't get chapped at all. This stuff is magic and I won't go anywhere without it now." —Anna C. Adams

    Get it from Amazon for $10.08 (also available in a two-pack).

    You after making stains disappear using the Messy Eater spray: