The Top 5 Clothing Brands Your Child Needs in Their Closet

Put the "cool" in your kid's closet with these five clothing brands 😎

KULTKID

KULTKID

KULTKID is a UK-based children’s streetwear brand for modern, fashion-conscious families who enjoy looking their best and feeling their best with effortless, stand-out pieces. Designed for children aged 0 to 10-years-old, KULTKID is transforming the children’s clothing industry with their most recent release—a collection that utilizes advanced nanotechnology to produce garments that are stain-resistant and carefully crafted for long-lasting comfort. Since its 2019 debut, the company’s apparel has been sported by children of several noteworthy figures including Shay Mitchell, Eva Longoria, Christina Milian, Amber Rose and Bay Bieber. With features in major publication outlets like Vogue Italia, Daily Mail and OK Magazine, KULTKID has successfully solidified its place as a leading innovator in the urban streetwear industry.

Justy Bae

Justy Bae

Introduced in 2020 by mother-daughter duo Kitty and Justice Rae, children’s apparel brand Justy Bae boasts a wide array of thoughtfully selected pieces fit for every family’s lifestyle. Shortly after losing their food truck and primary source of income to the global pandemic, Kitty conceived the idea for Justy Bae—a trendy, affordable online store inspired by her beloved daughter Justice. With sizes ranging from 3MO to 6T, the children’s boutique specializes in providing fashion-forward, empowering pieces from dresses and graphic tees to shoes, bows and several more. For Justy Bae’s Fall/Winter line, the company is slated to launch a highly anticipated clothing collection for boys.

Rainbow + Co

Rainbow + Co

Rainbow + Co is a children’s accessories boutique created by Mother, Designer and CEO Julia Cooper. Founded in 2021, the Arkansas-based bow brand was conceived as an outlet for Cooper’s postpartum depression. Drawing inspiration from her rainbow baby and journey to motherhood, Cooper harnessed her love for creating handmade bows and accessories by developing Rainbow + Co—a line that helps mothers find joy in creating new memories with their children. Passionate advocates for women’s mental health and fertility, Rainbow + Co has donated 10% of sales to nonprofits that support families needing financial assistance with adoption, IVF or surrogacy.

Hailey James Co

Hailey James

Owned and operated by Mother and CEO Nicole Bueno, Hailey James was created when her youngest child was only six months old. After giving birth to her daughter prematurely, Bueno and her family quickly discovered how difficult it was for them, and many other families, to find cute, NICU-friendly clothing for premature babies. From there, she evolved her idea for Hailey James. The children’s boutique showcases an extensive product portfolio including dresses, tees, rompers, premature and newborn clothing, and countless more for kids up to 6-years-old. A fashion line that prides itself on ethical manufacturing, every piece is handmade in the United States by Bueno or the brand’s team of seamstresses. Since its 2020 inception, Hailey James has donated over 500 clothing pieces to families with premature babies with a goal to continue amplifying their impact for years to come.

Wild + Bear

Wild + Bear

Deeply rooted in finding gratitude for the great outdoors, Wild + Bear is a Latina-owned children’s clothing brand designed to suit every boy’s lifestyle. Headquartered in Southern California, Wild + Bear was founded in 2014 and has since evolved into a space that uniquely encompasses the diversity of boyhood. Since its debut, the company has supported various nonprofits like The Conscious Kid, an organization centered on inclusive, anti-racist education and the Texas Diaper Bank, which provides diapers to babies in need. Replete with a broad assortment of products—from hats, tees, and sweatshirts to accessories and loungewear—Wild + Bear blends the quintessential, sunny California style with soft and practical garments made to last.