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    Just 46 TikTok Products That'll Break Your 2023 Resolution To Stop Buying TikTok Products

    I mean...when a product is *this* effective, useful, or downright adorable, what choice do you have 🤷‍♀️

    1. A pair of pull-on pants that'll make the idea of going into the office feel a little less painful, since they look like dress pants but feel like a comfy pair of sweats — for 25 bucks, it doesn't get much better. 

    model wearing the pants in heather gray plaid
    model wearing the pants in black pinstripe
    Target

    Get a closer look at them on TikTok.

    Promising review: "These pants are so comfortable. They look like dress pants, but feel like sweat pants! I can chase after my kids in these and still look pulled together. I reach for them just as often as I grab my leggings." —JCastle 

    Get them from Target for $25 (available in women's sizes XS–4X and heather grayblack pinstripenavy, and light gray, and four solid colors).

    And read more about the viral Target office sweatpants here!

    2. An Elizavecca hair treatment, which simply *belongs* in your 2023 beauty arsenal for the way it deeply repairs and hydrates hair (thanks to restorative ingredients like collagen and ceramide 3). You just apply it after shampooing, wait as little as five minutes, then rinse it out for hair that looks *and* feels silky soft. Some reviewers say it's even BETTER than Olaplex (despite being a fraction of the price).

    reviewer with 4c curls holding a strand of it out
    before and after of BuzzFeed editor's hair looking dry, then moisturized and silky after product use
    www.amazon.com, Bek O'Connell / BuzzFeed

    Reviewers with everything from thin, fine hair to 4c curls have reported positive results from this moisturizing formula, which is particularly recommended for folks whose hair is damaged from using hot tools, bleach, and the like.

    BuzzFeed Shopping contributor Bek O' Connell says, "After rinsing this out, I can feel a noticeable difference right away. My hair, once unruly and dry, now feels like silk. I can't stop touching it; it feels like I stole someone else's hair. My fuzzy puff of hair has relaxed into loose waves and each strand just feels considerably healthier. I can't believe the results after just two uses." Psst — check out our full Elizavecca Hair Protein Treatment review for more of her thoughts!

    Promising review: "I saw this on TikTok, and in between other comparable products that were four times the price, I decided to bite the bullet and buy this — let me tell you, best decision ever! I shampooed my hair, then heavily massaged this in, from ends to scalp. The carton says 5–20 minutes... But I ended up leaving it in for two days! And after washing it out, my hair was so shiny, bouncy and CURLY! My curl recovery journey has been long, but this has helped restore so much vibrance and shape to my hair. My mom has been stealing it from my bathroom every couple of days, after having similar results on her hair. Going to need to buy a few more to ward her off." —Chisso

    Get it from Amazon for $7.62.

    3. A zero-effort, once-a-week Wet & Forget cleaner that works on soap scum without any scrubbing or wiping needed. All you have to do is shower and then spray this on afterward — it'll handle all the grime and residue from there.

    Promising review: "Something in my well water reacts with copper plumbing and turns my shower tiles blue. Since my bathroom color scheme isn't on the blue spectrum, this is problematic. The well water also causes the shower glass to film up quickly. I've tried dozens and dozens of cleaners and scrubbed till my arms ached trying to get ahead of the blue and scumminess. My ambition in life is NOT to be a full-time bathroom scrubber! I saw this stuff on a professional house cleaner's TikTok and thought, 'What the heck, might as well give it a try.' Oh my goodness, the first day after my shower I sprayed this stuff all over and walked away. The next morning there was a NOTICEABLE reduction in the blue and the glass looked clearer too. Day two, sprayed again and walked away. The next morning, the blue was gone except for a few spots on the floor tile and the glass looked amazing. Day three, I spayed the remaining spots and the next morning the shower practically looked new. NO SCRUBBING AT ALL!!!! This is my new favorite shower cleaner. The ONLY con I have is that it makes me sneeze while I'm spraying from inside the shower, but I can live with that." —L. J. Petillo

    Get it from Amazon for $19.54+ (available in two scents, a two-pack, and in a refill size). 

    4. A compact cutlery organizer cleverly designed to maximize your drawer space with stacked, angled compartments that take up waaay less space than the typical wide, flat organizers. Considering how many times a day you open this drawer, you'll be able to appreciate this space-efficient organization on the reg.

    the stacked utensil organizer in a drawer
    reviewer photo of two of the organizers inside of a drawer, neatly holding various utensils

    See this "life-changing" drawer organizer on TikTok! BTW, there's a version of this product for safely and compactly storing knives in a drawer too! Many reviewers ended up pairing both of these together.

    BuzzFeed Shopping editor Chelsea Stuart has used the cutlery organizer to make her kitchen feel more organized: "Just got this, and it has freed up SO much space in our cutlery drawer that we can now store teas, small Tupperware, etc. vs. before it was just a mess of utensils."

    Promising review: "I had never seen this before I bought it, and holy crap it changed my life. So. Much. Room. There is so much room left in my drawer now that I moved stuff from another drawer and I have an entirely empty drawer in my kitchen now. Now only HALF the drawer is silverware and the other half is spatulas and cooking utensils. It is great. It also seems very sturdy. Highly recommend." —van31050

    Get it from Amazon for $11.99+ (available in three colors).

    5. A jar of The Pink Stuff, an internet-beloved, all-purpose cleaning paste that *continues* to make the rounds on TikTok, since it's made to tackle stains, dirt, and grime practically anywhere. Put it to the test on that pan, bathtub, or wall you've long given up on and watch this versatile paste work its magic.

    Reviewer's before photo which shows a white wall covered in crayon scribbles
    Reviewer's after photo which shows all crayon scribbles are completely gone

    This famous paste can clean literally ANY mess whether it's in your bathroom, kitchen, basement or anywhere in between.

    Check out this TikTok where BuzzFeed Shopping writer Britt Ross uses The Pink Stuff on a dirty sheet pan, pair of white sneakers, and her toaster oven — spoiler, the results are *seriously* impressive. And for another testimonial, peep this TikTok where it's used on the bottom of a burn-stained saucepan!

    Promising review: "Got this because TikTok made me do it. I put a smear on a hair dye stain in my shower from six months ago. Thought I’d have to let it sit for a while so I rubbed it in with a Scrub Daddy and was ready to let it sit, but it was already gone. Blew my mind. Removed rust stains in the toilet and hard water marks from the tank instantly. Goodbye other cleaners." —L. Seitz

    Get it from Amazon for $5.97.

    6. A Simple Modern tumbler as a dupe for the popular (and more expensive) Stanley cup. This minimalist travel cup comes in some seriously ~aesthetic~ shades, but more importantly, it'll keep your iced drinks cold for *hours* thanks to its double-wall insulation, and the leak-resistant straw lid might just save you from an accident or two. 

    the simple modern tumblr in a car drink holder
    a reviewer holding up the simple modern tumbler

    Multiple reviewers said they find themselves drinking more water when they have a straw, and the fact that it's so dang cute doesn't hurt either!

    Get a closer look at it on TikTok.

    Promising review: "Please do not run out to Targé and waste your money on a Stanley IF you’re only using a cup for ice/cold drinks. This cup is just as good and far more affordable. I put ice in my cup over 24 hours ago during my shift at the hospital and there is still ice in the cup! This product is BEYOND worth it at this price point. You won’t be disappointed. If the cup isn’t in your cart at this point I don’t know what’s wrong with you: GET IT! 😂" —Marie

    Get it from Amazon for $29.99 (available in three sizes and 20 colors).

    7. An oversized houndstooth knitted sweater-vest with major academia vibes — stylish enough for networking events or that major presentation you have to give, but cozy enough for everyday wear. You + this sweater in a coffee shop drinking a latte = a superior aesthetic.

    reviewer wearing the black and white vest with a blouse and leather black pants
    reviewer wearing the black and white sweater vest over a white long sleeve shirt

    Pair it with a button-down shirt or semi-sheer blouse for a classic, vintage-y look that's perfect for those days when you're trying to look a bit more put-together.

    See one reviewer (hilariously) admit TikTok made them buy it here, and see it in action (and a few styling ideas) here.

    Promising reviews: "I love this vest! It gives me a total vintage look. The sweater itself is already oversized, but I wanted a looser fit, so I went a size bigger, and I am happy with how it fits. Shipping did take longer, but it was very clear at the time of purchase the expected arrival date, so that wasn’t a surprise. I'm really thinking of getting more colors!" —Levi

    "This product runs a little big so be sure to consider the looser fit. That being said, the material is amazing and it is very warm and cozy. It looks really professional and clean when paired with a white button-down. I love this item." —umbo

    Get it from Amazon for $18.99+ (available in women's sizes S–L and in 12 colors/patterns).

    8. self-cleaning slicker brush capable of detangling and removing all that loose hair on your cat — then, with the press of a button on top, you can retract the bristles to wipe that excess fur away. Reviewers love it for how gentle it is, the easy cleanup, *and* the way their home feels less ~furry~ afterward. 

    gif of a reviewer showing how easily the hair comes off the brush
    a reviewer holding the brush and the cat rubbing up against it

    This slicker brush retracts so the fur comes off the bristles cleanly and in one easy-to-toss chunk. You can see how effective it is (and how unbothered the cat is) in this TikTok!

    Promising review: "My cat hates to be brushed, but since he's not going outside anymore, he's not shedding his coat quickly, so hair is just getting everywhere. We HAD to do SOMETHING. I got this brush just HOPING he would let me brush him and the hair factor would be reduced. He LOVES it to the point where he'll jump up to where I keep it on the shelf and cry until I brush him. The brush is super easy to clean. You just push the button on the top and a piece lifts up, pushing the hair off the bristles to the top. Two things: Make sure you clean over a trash can because it gets everywhere, and the brush doesn't hold much because it's so small. If your cat is as hairy as mine, you might have to clean and brush three or four times to get all the hair off. It feels kind of like a massage though and my buddy seems to like it. Super easy to use and clean." —Phoenix

    Get it from Amazon for $13.98 (available in two colors). 

    9. And a ChomChom pet hair roller for any pet who loves to sprawl out on your furniture and leave a thick layer of hair behind. The ChomChom roller doesn't mess with sticky tapes or paper; instead, you get a reusable brush that grabs up every bit of hair and lint as you clean — just empty it out after, and you're good to go again!

    a blue velvet ottoman covered in cat hair, with an after photo of it 10 seconds later looking clean and hair-free after using the chomchom
    Jenae Sitzes / BuzzFeed

    See it in action on TikTok

    The tens of thousands of 5-star Amazon reviews are reason enough to add the ChomChom to your cart immediately — but let me add my own personal review to the stack. I've been using the ChomChom for quite a while now, but I took the photos above (on the left) literally just now to show just how quick, easy, and effective this roller is. It took 10 seconds to rid my velvet couch ottoman (yes, velvet...a terrible cat owner choice, I know) of the hair my two gray kitties are constantly leaving everywhere. It takes a bit of practice to get the hang of using this roller — at first, I thought you only brushed down in one direction, and was confused why it wasn't picking up hair. It's important to do a push-and-pull brushing in *both* directions so it actually pulls the hair inside, which does require you to apply a bit of pressure. Afterward, you'll just dump out the hair that's been trapped inside. The ChomChom is best for large flat surfaces like couches and beds. 

    Get it from Amazon for $26.95 when you clip the coupon for $5 off.

    10. Iconic London's Super Smoother Blurring Skin Tint, an ultra-lightweight and hydrating tint that ~blurs~ as you blend it onto your skin, leaving you with a *gorgeous* satin-matte finish. It comes in a wide range of shades, including its Neutral Rich shade that had one TikTok reviewer wondering, "Is this the darkest foundation to exist?"

    before and after of a model whose face looks noticeably smoother and more even after using the blurring skin tint
    three of the shades of the super smoother blurring skin tint

    Check out that TikTok reviewer putting shade Neutral Rich (pictured on the model above) to the test!

    Promising review: "PERFECT for that no-makeup makeup look! This is light-medium coverage, but definitely buildable. It melts into the skin with a satin finish. Although I do not have 'perfect' skin, I love this as a base with concealer for my dark spots and blemishes. It's reminiscent of Estee Lauder's Double Wear Sheer before they changed (ruined) the formula and got rid of many shades. The Sephora shade finder did not match me, so I used the shade match on Iconic London's website. Golden Medium matches me perfectly." —necessarybeauty

    Get it from Sephora for $32 (available in 18 shades). 

    11. teeth-whitening pen that's minty fresh without the weird aftertaste and completely painless — no discomfort for sensitive teeth and gums! But most importantly, it leaves your teeth noticeably whiter, and fast, and at a fraction of the cost of the dentist.

    Promising review: "I have to say, I was skeptical about this product from all the TikTok hype about it but after trying it out, it really does work. I’ve used whitening strips before but those usually hurt my sensitive teeth and I hate the taste of some of the other gels on the market but this one was super easy and didn’t hurt my teeth at all and didn’t taste much different than my regular toothpaste, since I got the mint-flavored one. I used it for a few weeks before my brother’s wedding and it worked like a charm. I noticed visible results in only a couple of days and was able to keep using it until I reached my desired shade of white. 10/10 would recommend for anyone with sensitive teeth and tastes!" —Victoria Bravo

    Get a two-pack from Amazon for $19.99

    12. A wildly popular set of wireless Bluetooth earbuds that are super reliable and won't break the bank. These bbs have — no joke — over 220,000 (!!) 5-star ratings on Amazon from reviewers who consider them a fantastic AirPods dupe for their low price, great sound, waterproof + sweatproof design, and solid battery life (over 10 hours on a single charge). 

    reviewer's hand holding the rose gold bluetooth earbuds in a case
    a reviewer with the black earbud in their ear

    These come with a wireless charging case that provides up to 45 hours of playtime when you're on the go — it'll fully recharge the earbuds in less than two hours. 

    Promising review: "Best decision! These are the greatest headphones ever! I saw them on TikTok months ago and added them to my wishlist. I got a new phone that doesn't have the headphone port so I decided it was time to finally buy them. They are amazing and I probably won't ever take them out of my ears! 😂" —Katlyn D Arnold

    Get them from Amazon for $22.99+ (available in five colors).

    13. A duvet cover set one TikTok reviewer considers "the best linen bedding that won't break the bank" — and Amazon reviewers back that up, reporting that it gives you that comfy-chic linen look without the hefty price tag. Now you're one step closer to that cozy minimalist bedroom aesthetic. 

    the tannish grey duvet cover on a bed
    reviewer bed with the blue duvet cover on it

    It's featured in this TikTok roundup of no-regrets Amazon purchases (it's a photo slideshow, so view on mobile!), and get a closer look at the "tannish linen grey" color in the reviewer's home here

    Be sure to grab a duvet insert for this if you don't already have one!

    Promising review: "I bought this in October; it's now almost January and it has held up well. I was balling on a budget and needed a new duvet because my old one was too ripped up. Not a [Brooklinen] dupe but it does the job if you need something relatively low in price but don't want to sacrifice too much on quality for a linen cover. Obviously it wrinkles because that's kind of the look it has, but to lessen the wrinkles you can just pop it in the dryer. It works for what it's intended for and hasn't ripped. The zippers haven't broken either. I did not get a used cover. It came packaged really nicely with a bow made of the same material. It does run hot if you sleep warm. I'm almost always cold so the warmth is a nice bonus for me. My husband thinks it's too warm, but he just sticks a leg out the side and does fine lol. Color is true to the photo, it has a nice linen look, not super soft but not coarse (I mean... it's linen), and it doesn't seem to hold much of my pets' fur when they hop on the bed. Definitely a good purchase and I love the cozy feel it gives with the new insert. 😌" —Amazon Customer

    Get it from Amazon for $49.99+ (available in sizes twin–oversized king and 33 colors). 

    14. An ultra-cute set of flower hair clips that'll have you channeling ~flower power~ every time you step outside your door. Reviewers say they're capable of holding up long, thick hair. 

    reviewer wearing the red floral clip in their hair
    reviewer wearing the tan floral clip in their hair

    Check out seven ways to wear the clips on TikTok!

    Promising review: "These clips are adorable. They are very study as well. You have to use the direct middle petal for them to open, but they hold a surprising amount of hair. I wasn’t expecting much due to the fact that I have very long very thick hair, but they can handle it. Good price and wonderful earthy colors as well." —Madison Austin

    Get a set of six from Amazon for $14.97+ (available in five color combinations). 

    15. A Shark steam mop so you can go to town on your filthy floors and marvel how much grime and residue is picked up on its pads. It scrubs and sanitizes at the same time (with three steam modes for different levels of cleaning!) and has a light, durable design, with LED headlights and swivel steering so you reach under furniture and scrub every crevice.

    the shark steam mop being used on a floor
    before and after of the mop's pads being used on a floor, with the after pic showing how much dirt and grime they picked up

    You can use this on any sealed hard floors, including hardwood, marble, tile, and stone. Reviewers like this as a cheaper (but just as effective) alternative to the Bissell Crosswave!

    It's featured in this TikTok roundup of 2022 purchases that were "1,000% worth it" where the reviewer said it "changed their life" (it's a photo slideshow, so view on mobile!).

    Promising review: "I bought this after many recommendations from family and friends. We have vinyl laminate floor and OH MY GOD! I will NEVER go back to my old mop! It was so simple to use and seemed to just glide over my floors. It worked great! Best part: I just removed the pads off the bottom and threw them in my washing machine. They came out GREAT!" —V. Kasper

    Get it from Amazon for $137.99

    16. Prismatic window film that'll add a little more privacy while letting the sun cast gorgeous rainbows across the room during the day. It gives the coziest stained glass effect at night, and knowing no nosy passerby can peek inside your windows only makes your home feel more like a sanctuary.

    the prismatic window film on a window with sunlight streaming through and rainbow prisms
    the prismatic window film applied to a kitchen window

    Check out this TikTok of someone applying it to their front door windows — the effect is downright *stunning*. 

    Promising review: "I live in an apartment community and I wanted to find a solution to cover up my windows without using my blinds/curtains. Let me just say...wow! This beyond exceeded my expectations. Not only does it give me the privacy I need, but the way the lights reflect in the daytime AND nighttime is just breathtaking! In the morning when the sun shines through, tiny little rainbows get casted all over the bedroom! At night it looks so cozy, warm, and has a beautiful, realistic stained glass look to it." —Katie Coyle

    Get a 17.5"x78.7" roll from Amazon for $9.98+ (available in 10 sizes).

    17. A raining cloud essential oil diffuser made for anyone who loves the sound of rain. This diffuser is basically 2-in-1 relaxation, since you can add essential oils for aromatherapy *and* it makes a trickling sound like little raindrops — perfect for adding calming vibes to an office or your bedroom. 

    a gif of the raining cloud essential oil diffuser on and glowing red
    the purple-lit raining cloud essential oil diffuser

    It features seven different colors for customizable mood lighting, three levels of brightness, and five water flow speeds. You can hear how the trickling water sounds in this reviewer video!

    See it in action on TikTok!

    Promising reviews: "TikTok made me buy it. This may be my favorite purchase yet. The rain sound is so relaxing and you can add in any oil to have any sound. It’s easy to use and has various light settings so you can dim it or turn it off if you prefer. I love it!" —Michele F

    "I love this thing. I have anxiety and insomnia, and I need background noise to function/sleep. This little desktop fountain is SO SOOTHING, both aesthetically and the sound of the little raindrops. If I’m in the room with it, it’s probably on. If you love the sound of rain this is for you. Because I’m paranoid and I want this to last, I run it with plain distilled water and I have not used essential oils with it even though they say it’s fine. It’s very dry here right now, and I still only have to top up the water every few days even with it running daily. It’s a solid 12/10 from me." —Violet

    Get it from Amazon for $56.99

    18. A reviewer-beloved veggie chopper that'll make you feel so powerful as you slice, chop, and julienne veggies (including those dreaded onions that make your eyes water) with ease. Its built-in storage container below keeps everything in one place until you're ready to add them to your meal!

    Reviewer putting a potato on a flip top lid cutter and bringing the lid down to chop it into pieces
    Model pressing down on top to cut an onion

    Check out a TikTok of the veggie chopper in action. 

    Promising review: "Makes life so much easier. I can't imagine chopping onions or bell peppers by hand anymore, and it does so much more. We used to have a Prepworks chopper, which was a similar idea, but you had to press so hard to chop, and it broke after not too long. This one requires very little effort to cut through the food, and it has a generous container." —Amazon Customer

    Get it from Amazon for $29.99+ (available in two colors). 

    19. A ridiculously cute octopus-shaped blackhead remover you can put to work on a not-so-cute task: pulling out the excess sebum that causes blackheads and whiteheads and exfoliating your skin, leaving it smooth and clear. Gunk-filled pores, meet your match. 

    A black small octopus shaped remover in a reviewer's hand
    the cap off to show the salt on the top of the remover

    Reviewers with oily and dry sensitive skin report positive results with it!

    Promising reviews: "I saw this on TikTok, it works great so far." —MarMarManuel

    "After just two days of use, this adorable little octopus has done wonders for me, smells great too. Here's how I used it: I wore down the stick just a little to where the texture from the salt is visible, scrubbed around on my face so there was plenty of product, then I used my fingers to gently massage all the gunk away. Rinse, pat dry, and enjoy the softness. Highly recommended for people with sensitive skin like myself." —LuckLocust

    Get it from Amazon for $12.50

    20. A "Bread Buddy" dispenser — it'll be a game-changer if you're always finding mold on your sandwich bread by the time you get to the end of the bag. By keeping the loaf upright and pulling the bag down around the edges, you create an airtight seal that lets you dispense slices one at a time without letting more air in, helping your bread stay fresh for longer.

    A reviewer using the rectangular bread dispenser to pull out a fresh loaf
    An image of the rectangular bread holder with a loaf inside

    I finally picked this up after seeing it on TikTok (and in my fellow BuzzFeed colleagues' stories!), and since I've been using it, I've actually been able to get through a loaf of bread without the last few slices getting mold on them. I live alone, so it's not uncommon for food to go back before I can eat all of it, but with this bread storage container, I don't need to eat toast and sandwiches every day to get through a whole loaf in time — I can just count on having fresh bread around whenever I need it. It's also taller than the average loaf, so I like that I can put a new loaf in before I run out and put my remaining slices on top to be used first. And the shape means it doesn't take up much space on my kitchen counter; it fits really neatly in a corner next to my containers for sugar, rice, etc.

    Check out a TikTok of the bread dispenser in action. 

    Promising review: "This bread dispenser is great! It does exactly what it was intended for. I live alone, and I don't quite go through bread often enough before the last quarter section of the loaf starts to go stale. I was originally looking for something to put a loaf of bread in as a shell for my vacuum sealer, that would keep the bread from getting crushed from the pressure. This dispenser solved all of my problems. Thank you!" —DRMcQuaig

    Get it from Amazon for $12.49

    21. A Bissell Little Green Multi-Purpose Cleaner if you've been eyeing your sofa and carpet lately like...I don't even wanna know what's deep in there. This TikTok-beloved cleaner is a holy grail product for many, capable of sucking out stubborn baby stains, pet accidents, dust, dirt, and more. It's time: Let's unearth what your couch is actually supposed to look like. 😬

    another reviewer using the brush on a couch
    a reviewer shows the machine on a carpet

    Promising reviews: "How did I live so long without this?! I have cream-colored couches, pets and children. Bad combination. This puppy was used to deep clean my couches, and I was shocked at how well it worked! I was able to clean my entire sectional in under one hour. The suction power is extreme, which meant the entire sectional was dry by the time I was done. The tank is huge! I can't believe what came out of my couch! This is also used on my daughter's car seat, our rugs, the dining room table chairs. It has always worked, and continues to blow my mind. My sister's HUGE dog came over and marked its territory on our brand new rug. This bad boy not only saved the day, but left no signs of Molly's damage!" —Liz Arrindell

    Get it from Amazon for $123.59.

    BTW, this tool comes with small bottles of ready-to-use cleaning formula, but if you need more, grab a bigger bottle for $10.98!

    22. A tube of Essence Lash Princess mascara, beloved for its ability to give you bold, dramatic lashes while also separating them to prevent clumping — and, most of all, for its $5 price tag!

    Before shot of a Buzzfeed editor without mascara
    After shot of BuzzFeed editor with long lashes
    Emma Lord / BuzzFeed

    2023: The year we stop spending over $10 on mascara. 

    BuzzFeed Shopping editor Emma Lord says, "Hello, that is my face above, because I bought into the hype of all the 5-star reviews and now I will never look back!! Putting it on is like giving my eyelashes butterfly wings. It doesn't get clumpy, it stays put ALL the livelong day no matter how much you sweat, and you can apply it on very lightly if you don't want it to look so dramatic, or continue applying for longer lashes each time."

    Promising review: "Saw this product on TikTok and thought it would be expensive looking at the results they got. I am beyond amazed with how my lashes look after about two coats. For around $5 you couldn’t ask for a better mascara! I will be buying this same one when I run out. I was not expecting to like it as much as I do! No complaints." —Kd

    Get it from Amazon for $4.99.

    23. A darling mushroom-shaped stool (a toadstool, if you will) that simply BELONGS in any cozy living space. It'd make the best footrest or extra seating when guests are over!

    the white mushroom stool
    the brown mushroom stool
    Target

    It's featured in this TikTok roundup of apartment purchases the reviewer doesn't regret! (It's a photo slideshow, so view on mobile!)

    Promising review: "It’s bigger than I expected, which was a nice surprise! It’s also surprisingly soft when you sit in it, but firm enough so that it springs back into its perfect little mushroom shape afterwards. I’ve been complaining that I wish our couch had a chaise lounge section, but this little guy took care of that for me!" —jermzzz

    Get it from Target for $100 (available in two colors). 

    24. A gorgeously designed Hatch Restore sound machine to gently wind you down at night and wake you up just as gently with its soft glow and gentle sounds. It also functions as a touch-controlled smart light and bedside lamp! If one of your *other* 2023 resolutions is to start waking up earlier, reviewers say it can keep you from hitting that 'snooze' button like you're used to.

    Hatch Restore lets you personalize a "bedtime routine" for each night to train your brain to recognize sleep cues and get a better night's rest. Options include changing the light settings to more amber tones to help produce melatonin for sleep, soothing noise options, and sleep meditations and sleep stories you can get in the Hatch app.

    Check out this TikTok where the creator explains how they started waking up at 5:30 a.m. and how their Hatch alarm clock was *crucial* for waking them up "with the sun." 

    Promising review: "I’ve always been so paranoid that I would sleep through my alarm and this is a game changer. I’ve been seeing it everywhere and didn’t want to spend the money, but it is WELL worth it. I’m also trying to become a morning person and wake up earlier. I haven’t had it super long but I haven’t snoozed it yet. I would buy this again (and I might because my boyfriend is also obsessed with it). We definitely don’t need two because you can set multiple alarms; however I think the sunrise would be more a little beneficial for him if it wasn’t all the way on my side of the room. I also see some reviews that people are annoyed with the subscription. You do not have to buy the subscription. This comes with an 'unwind' night-time routine, which I honestly wouldn’t make much use of anyway if I did pay for it. You can just manually set a white noise/rain/etc. sound with a timer when you get into bed each night." —amy

    Get it from Amazon for $129.99.

    25. A Lego flower bouquet that's startlingly realistic and won't wilt on you after a week. Assembling it takes just a couple of hours, and once it's done, you'll get to enjoy it as a unique piece of botanical decor — and a fun surprise for any visitors once they realize the flowers aren't real.

    a hand holding a vase with the lego flowers inside, plus fairy lights
    a mason jar filled with the lego flowers

    Check out this viral Lego flower bouquet on TikTok. The bouquet includes 15 stems with a mix of flower and leaf varieties, including roses, snapdragons, and poppies, and it uses elements made from plant-based plastic. 

    Promising review: "Buy this for anyone in your life who loves gardening and you are guaranteed to see their face light up when they open it up. Got it for my mom on her birthday and she thought it was the coolest gift ever." —Greg

    Get it from Amazon for $47.99.

    26. A disco ball planter hung with macrame rope or displayed on a stand — it comes with both so you can play around to see what you like best! Either way, it'll make your plants the life of the party. 

    reviewer photo of the disco ball planter hanging
    a gif of the disco ball planter twirling and shimmering

    It's featured in this TikTok!

    Promising review: "This planter brings me so much joy every day! It is well crafted and beautifully packaged. I appreciate the extra touches, like the fact it comes with a few extra mirrored tiles and that there are different ways to display it — it comes with a stand and nicely braided hanging rope. Every day my whole living room becomes a party :) Cannot recommend enough." —Phil

    Get it from Amazon for $29.97.

    27. A gold candle snuffer that's beautiful, functional, and a little ~extra~ all at the same time. With this, you can extinguish your candles without having to blow them out (which potentially spreads embers and wax), and it'll look SO pretty sitting on your mantle or coffee table. 

    a hand holding the gold candle snuffer
    the gold candle snuffer on a tray

    You can see it used near the end of this TikTok!

    Promising review: "This snuffer does the job. I bought it to snuff out my tea candles so that I'm not blowing wax everywhere. It works perfectly. I like the weight and it looks very pretty sitting on the mantle. The price is perfect also." —Mary Lesane

    "This is a candle must-have! I used to blow my candles out but sometimes I get nervous I’ll blow ember all over the place, no good. But this helps snuffing out the candles." —Jennifer Frances Castro

    Get it from Amazon for $13.99

    28. A modern-looking armless desk chair reviewers and TikTokers alike are loving for how comfortable it is if you like to sit cross-legged — no restricting armrests and a wider seat to accomodate your legs and knees. It allows you to recline up to 120 degrees and adjust the height, and the PU leather is waterproof and easy to clean, so you won't have to fret about about staining the white material with your messy lunch.

    Check out an unboxing and review on TikTok. Note this is a wheel-less chair — check out more desk chairs with no wheels if you prefer that style!

    Promising review: "This chair is unique because it has a large, wide seat that allows you to sit in different positions including cross-legged. It is also supremely comfortable with the quality of cushions. I'm 5'8 and I find it spacious with an appropriate amount of height adjustability for feet on the ground. So far great for all day office use!" —Amazon Customer

    Get it from Amazon for $219.99

    29. A faux-shearling moto jacket to be the winter-appropriate sibling to your favorite well-worn leather jacket — now you can add a little edge to your 'fit without shivering on your walk to dinner. 

    reviewer wearing the brown fleece lined moto jacket with a sweater dress
    Reviewer wearing jacket with blue jeans

    Some reviewers suggest sizing up if you plan on wearing bulky sweaters or have thicker arms or a larger chest. Doing so will give you a more oversized fit. Prime members: You can try before you buy!

    The beige version is featured in this unboxing on TikTok!

    Promising review: "I purchased this jacket before my trip to Canada during winter. I honestly thought I might not be able to wear it as often. HOWEVER, it kept me really warm no matter how windy and snowy it got!! It’s beautiful and stylish, the material looks better in real life than in the picture. The inside is super soft and comfy. I would go a size up though. I had enough space to move around and wear bulky sweaters, but the sleeves are not long enough for me to roll up the sleeves like the picture. Still an amazing product, I am beyond satisfied." —Gabriela G. 

    Get it from Amazon for $69.99 (available in women's sizes S–XL and 10 styles).

    30. BYO Blush Oil, which reacts to your skin's natural pH level to create the *perfect* shade of flush for your skin tone so you never have to think about what shade to wear. This vegan, color-changing oil is made with 20 different plant-based ingredients that are so skin-friendly, you could even sleep in this!

    editor dabbing clear blush on cheeks as it changes color to pink
    The green and orange bottle of blush
    Emma Lord/BuzzFeed

    Youthforia is an Asian woman-owned small business established in 2020 that specializes in environmentally friendly, cruelty-free makeup made with at least 90% renewable ingredients.

    I recently picked up a tube of BYO Blush Oil for myself because the concept sounded so cool — a blush oil? That creates your perfect shade?? It works exactly as advertised: I just make a couple of tiny swipes on each cheek and a lil' on my nose, and almost immediately the pink shade starts to appear. It blends REALLY easily and feels so lightweight. I love wearing it on no-makeup days when I want to add a bit of color to my cheeks just to feel ~alive~ but it looks great on top of makeup too. I love it so much, I even bought it for my sister-in-law for Christmas!

    BuzzFeed Shopping editor Emma Lord is also a fan: "I tried this out myself and I have to say, it is WILD watching it adjust to your skin's pH in real time. It was a very bright pink at first but super easy to spread — a bit like Glossier's Cloud Paint, except personalized. It's very long-lasting, too — I applied in the morning and could still see a rosy glow by the end of the day."

    Check out a TikTok of the BYO Blush in action. 

    Get it from Youthforia for $36 or Amazon for $35.99

    31. compact under-desk electric treadmill made for the multi-tasking mavens who want to incorporate more movement into their sedentary WFH schedule. It has an LED display that shows basic metrics like time, speed, and distance; a quiet motor (so you can focus on the work in front of you); and Bluetooth capability so you could even play music or a podcast through it. 

    the white treadmill under a reviewer's standing desk setup
    reviewer standing on the white under desk treadmill

    See it in action in this TikTok! Its speed range is 0.5–6mph and its weight capacity is 220 pounds.

    Psst — You'll see more than one brand mentioned when it comes to walking pads on TikTok, including the Umay under-desk treadmill — it comes in pink (!) but just an FYI that it isn't reviewed as highly on Amazon. 

    Promising review: "This thing is awesome. I'm a small, not technical person and managed to haul this thing up two flights of stairs (slowly), unbox, turn on and even connect my phone to the Bluetooth in it. No assembly. Simple instructions. Distance and time measurements seem to be accurate, but the 'calories' might be missing a decimal point. No squealing or groaning under my walking. Not too loud. Slides right under my bed. Didn't need to adjust the belt, though the tool to do so is included. Packaging says to oil every 30 hours. The remote is needed to make the treadmill function. It is extremely cheap — like dollar store cheap. I hope the company has a remote replacement for if/when the remote bites it. Even still, I would 100% buy this again. Great treadmill!" —Crowells

    Get it from Amazon for $359.99 when you clip the coupon for $30 off (available in four colors).

    32. A handy condiment fork to keep dirty hands out of the pickle jar and make pulling one out for your late-night snack much easier and cleaner. It comes in a holder you can wrap around the jar of pickles (or olives or peppers) so it's always ready to go.

    The pickle fork in a silcone utensil holder wrapped around a pickle jar lid
    A reviewer using the three pronged fork to stab a pickle

    As a pickle-loving fiend who's put their grubby fingers in the pickle jar more times than I'd like to admit, I think this is just genius. 

    Check out a TikTok of the condiment fork in action. 

    Promising review: "Great kitchen item. Forks are great to get pickles out of the jar, but if you have kids/lazy people (lol) you know that dirty hands are going into that jar. 😉 This has really prevented that from happening. It comes with two different rings to fit whatever size jar, a stabber holder, and a stabbing stick." —Amazon Customer

    Get it from Amazon for $8.09

    33. A versatile Savage x Fenty jumpsuit that's *technically* workout gear, but you'll probably be tempted to wear it on a night out since it's both sexy *and* supportive. And you'll be ready if Catwoman ever needs a sidekick (*paging Zoë Kravitz*).

    a model in the black jumpsuit
    Savage x Fenty

    And if one of your 2023 resolutions is having a more consistent workout schedule, what better motivation than a 'fit that'll have you feeling super confident?

    Reviewers do recommend sizing up, especially if your measurements are almost between sizes when you look at the size chart. It has adjustable straps, so you can adjust the bust support!

    See how it looks IRL on one TikTok reviewer!

    Promising reviews: "Hot and sweaty! I LOVE THIS JUMPSUIT!!! I LOVE THIS JUMPSUIT!!! Wearing this to the gym, spotters will come to me!??" —Ronishia

    "This jumpsuit is perfect!! It had me felling so confident and snatched! I ordered a size up from what I normally wear and it fit like a glove. It's so versatile, I even wore it on a night out and got tons of compliments and inquiries!!" —Bria

    Get it from Savage x Fenty for $109.95 (available in women's sizes XS–4X and in four colors/patterns). 

    34. Michael Scott dishwasher magnet to make a pretty boring and sometimes tedious kitchen task a little more fun — and hopefully prevent dirty dishes from being mixed in with clean ones if you live with others. Because it's sort of hard to miss Michael's smiling face staring up at you with the word CLEAN. 

    You can get a closer look at this simply incredible magnet on Tiktok.

    Promising review: "My whole family is a fan of The Office, so when I was searching for a magnet we could use on our dishwasher, this was the hands down winner. Does it go with my farmhouse decor? Nope, not at all. But it does get the attention of two teenage boys. Had I got with something a bit more my decor style, I can guarantee you it would not be as useful. I mean, we all would much rather see Prison Mike staring back at us than suit and tie Michael Scott, right? And there is only one way for that to happen...clean out the dishwasher!" —R. Funk

    Get it from Amazon for $8.99.

    35. Fake Halo holographic nail polish from Mooncat because it's glittery, magical, and your nails deserve to look ✨ radiant ✨.

    A model with holographic white nails
    gif of the fake halo nail shade

    Mooncat is a woman-owned, vegan, and cruelty-free small business founded by Michelle Lin. Get a closer look at some of the shades in this TikTok from Michelle herself, who shares that she wasn't allowed to wear nail polish growing up and that she started planning Mooncat when she was 20 years old.

    Promising review: "I received my first one in the mail. It was so easy and smooth going on. Two coats later, AMAZING, vibrant, beautiful color. The way the light dances off of my nails, the sun shining off the polish, the prismatic guess have me mesmerized. Yep, I picked two more colors a week later. My daughter is now hooked as well. We love this polish and will be picking out a few more. This is the ONLY polish that we use now." —Johnine L. 

    Get it from Mooncat for $15

    36. A TikTok-famous wireless keyboard and mouse set if your current office setup is in desperate need of some color. These fun peripherals are bound to make you just a *little* happier every time you sit down to work (especially during these dreary winter months). 

    the pink keyboard and mouse set with a reviewer's laptop on a desk
    a reviewer photo of their desk set up with the green keyboard and matching mouse
    reviewer photo of the same keyboard in red

    The set includes a wireless keyboard and mouse with a USB receiver for a 2.4GHz connection. Pick up some AA batteries; both will need them! 

    You can check out how the clicking sounds in this TikTok

    Promising review: "Absolutely amazing keyboard. Colors are eye-catching and make a drab office pop with color! I am currently the envy of the office. Ladies in the other departments are waiting on their own to come in now after seeing mine. Easy plug/play. It travels between home and office with me. Love the keys on this as well. Sleep mode seems to pop on kinda quick, but it's nothing bad. Just push a button or click the mouse and it's on again. I have had mine for about a month now and will not be going back to any other style!" —Nikki Bell

    Get it from Amazon for $35.99+ (available in 12 colors).

    37. Plus, a desktop whiteboard that fits in that lil' space between your monitor and keyboard for writing quick notes, ideas, or even motivational messages for yourself. A little pull-out drawer holds your dry-erase markers and other small accessories!

    closeup of reviewer's whiteboard with
    different reviewer's desk with the whiteboard set up between their keyboard and monitor, with notes scrawled on it

    This whiteboard also comes with a single black dry-erase marker, accessory channel (to hold the marker), and a storage drawer. It's featured in this TikTok.

    Promising review: "I bought this for work, and within days multiple coworkers stopped over to check it out. At least one of them has already purchased one, and several others said they are going to. What one person uses it for is to jot down notes to herself through the day. What I use it for is to mark down the two most important things I want to get done each day. If you also get a pack of colored markers, you can easily color-code (prioritize) items for this board. I love it and wish I bought one years ago." —Mark A. Baron

    Get it from Amazon for $30.08+ (available in five styles). If you want to color-code your notes, you can grab a 15-pack of colorful dry-erase markers from Amazon for $7.99.

    38. And to help you get more organized this year: A dreamy retro-inspired planner pad cute enough to keep out on your desk 24/7 and perfect for school, work, or your everyday busy life. Each planner has a slightly different format so you can find one that works best for your needs, letting you organize your to-dos, priorities, and more! But seriously, these are the most adorable thing I've ever seen and are transporting me right back to the '90s. 

    the blue retro style notepad
    a hand turning the page on the pink retro style notepad
    Unicorn Eclipse

    Unicorn Eclipse is a small business owned by two sisters who make extremely cute stationery, planners, stickers, decor, and more! Get a closer look at some of their planner notepads on TikTok

    Get them from Unicorn Eclipse for $12 each, including the Rainy and Artsy styles pictured above.

    39. E.l.f. Glossy Lip Stain, made for people who don't want to keep reapplying lipstick every time they put on a mask, have a drink, or eat some food. It goes on as a gloss, and if you blot away the excess, you'll be left with a long-lasting stain that's both beautiful and transfer-resistant.

    three different lips wearing the glossy lip stain
    model applying the glossy lip stain to their lips using a little brush
    E.l.f.

    Check out the gorgeous Cinnamon Dreamz shade being applied in this TikTok.

    Promising reviews: "This is the first E.l.f. lip product I've tried. I was so impressed that I immediately returned to get other colors. Cinnamon Dreamz is a perfect brown. I appreciate how easy it is to apply a light coat for a lighter shade or use a heavier hand to deepen the shade. It also wears down to leave a hint of color on my lips. A huge plus is that there's no fragrance or funky taste. Killer product!!!" —AutumnM

    "The color stayed all day! I was so impressed with how well the stain worked, through several cups of coffee and wearing a mask all day. I will continue to repurchase this over and over!" —Stephm516

    Get it from Target for $6 or direct from E.l.f. for $6 (available in eight shades).

    40. A Grosche moka pot, aka a stovetop espresso maker if you've been *dying* to whip up some delicious lattes and other ~fancy~ coffee drinks at home but aren't as excited at the thought of shelling out hundreds for an espresso machine. It's super easy to use, has a durable stone finish, and comes in some gorgeous shades, including speckled pink, gray, and mint. 

    the red moka pot heating up on a stove
    a latte made using espresso from the moka pot

    Check it out on TikTok! The reviewer demonstrates how they use it on the stove for making espresso for their lattes. 

    Promising review: "Greatest purchase in the last five years!!! I have always been a coffee drinker but I recently purchased a moka pot to make iced espressos during the summer. Quickly it became an everyday thing! I love this moka pot more than any other item in my kitchen other than my actual coffee pot brewer! I had bought a cheap one elsewhere and that lasted about three weeks before falling apart. I spent a little more money for a quality product and have never looked back! I recommend this particular moka pot as it was slightly more than the cheap ones but less than some of the bigger name brands. It has lasted me two and a half years now without ever giving me a problem. Definitely a customer for life." —A. Arvy

    Get it from Amazon for $19.99+ (available in nine colors and five sizes). 

    41. A slim magnetic stove shelf, a game-changing upgrade for smaller kitchens where counter space is at a premium. This magnetic shelf attaches to the top of your stove with zero installation required, giving you a very handy spot to store small essentials while freeing up precious cabinet space.

    a stove with the shelf along the top and spices sitting on it
    Amazon

    StoveShelf is a US-based small business that specializes in stove shelves for various sizes of stoves. 

    Check out an unboxing and setup of the StoveShelf on TikTok!

    Promising review: "There was no setup. Take it out of the box and place it on the stove. The magnets are very strong and keep the shelf fixed in place. The magnets are raised allowing air flow underneath preventing the shelf from heating up. Sizing was perfect. I love it!" —Amazon Customer

    Get it from Amazon for $39.99 (available in three sizes and in six finishes). 

    42. A lil' toaster lamp — honestly, do I need to say more? It'll add to your ambient lighting in the evenings and make the cutest desk buddy one could ask for. 

    the lit up toaster lamp
    a kitchen lit up by the toaster lamp at night

    While it's more of a night-light than a proper lamp, you can see how much it lights up a dark kitchen at night above. 

    Check it out on TikTok

    Promising review: "Got toast? Jokes aside, this is the cutest little lamp I've ever bought. It is made of hard plastic, and the bread isn't removable (would be so adorable if it was). The color is pretty accurate. You push down the knob on the side to turn the lamp on and off. I love that I can adjust the brightness level, and it lasts for a while. While I wish I could just tap to turn on and off like the other lamp I have, the knob option is growing on me. Overall, a great buy." —anne

    Get it from Amazon for $19.89+ (available in three colors). 

    43. A convenient and kid-friendly cereal dispenser that'll finally let you convert the mess of cereal boxes currently crammed into your pantry into a sleek storage solution that's easily accessible *and* lets you see at a glance how much is left. Each container holds an entire family-size box of cereal!

    Check out this cereal dispenser on TikTok!

    Promising review: "We have three kids and a very small kitchen with very little cabinet/counter space!!! We used to keep our cereal boxes on top of our refrigerator, but I've been trying to declutter and also come up with a solution for our kids to be able to get their own cereal in the mornings. THIS IS IT!!!! It looks great on our counter, and we have very little space, so it fits just right! This has been the perfect solution to giving our kids the independence they need to get their own breakfast! It has been a lifesaver!!! Love it!!!" —tenle

    Get it from Amazon for $28.72.

    44. A set of cat and mouse hooks so adorable, they almost make me mad?? When not in use, the box will remain closed, but when you place weight on the hook, the fur ball's head will pop up — almost as if it's saying, "Welcome home!" 🥹

    product photo of one of the animal hooks, showing how when you place weight on them, the head pops up
    the cat hooks holding various small items

    They're best for hanging light items! They're designed for peel-and-stick application, but you could always use Command strips — safer for your wall and likely sturdier / able to hold more weight anyway!

    Check them out on TikTok — the vid has over 3.8 *million* likes. 

    Promising reviews: "These are so cute and easy to install. My husband always forgets to put his keys away so I got these to try to condition him into hanging them up. Now he has a little friend say hello when he gets home." —leaaffy

    "Bought this for college kiddo and it’s received rave reviews. Loves them to bits, but swapped out the adhesive for Command strips per school policy. So cute!!" —at the lake

    Get a four-piece set from Amazon for $16.99 (also available in a six-pack that includes a monkey and baby chick). 

    45. Or a cloud-shaped magnetic key holder you'll get to admire every time you enter and exit your home. It's absurdly cute while also a surprisingly efficient storage solution for keys — its powerful magnets hold up to three key rings securely in place without need for hooks.

    A minimalist cloud magnet tacked to a wall holding two sets of car keys
    two of the little clouds hung at an angle, holding two different sets of keys

    Get a closer look at this adorable key holder on TikTok, including how easily it applies to the wall.

    Promising review: "This is the cutest way to hold keys ever! And it was mad easy to install: peel and stick. I don’t know how I ever survived just using a hook instead of this cute magnet cloud. Excellent housewarming gift too. I now take it with wine as a gift for any friends/family moving." —Clemmie C.

    Get it from Amazon for $7.98.

    46. Some detergent cup holders so you can actually make use of those awkward down-facing detergent jugs without spilling liquid everywhere or dealing with the inevitable drip. Laundry day is taxing enough; why make an *extra* mess for yourself to deal with?

    Tidy-Cup is a woman-owned and family-owned small business founded by Julie Reinhold, who was tired of economy-sized detergent containers dripping all over her laundry room. Her ingenious little drip catchers are made in the USA and can easily be cleaned by rinsing with warm water. 

    Promising review: "I had no idea I needed this until I saw it on TikTok. Listen, it’s the little things that matter. This little thing saves me the headache of a laundry room mess. I love it. Fits perfectly on my liquid detergent. No more messes!" —Christina

    Get a pack of two from Amazon for $17.80 (also available in a single-pack).

    When you're staring hard at an octopus-shaped blackhead remover deciding whether to take the plunge and buy it: