It's fair to say that people weren't very nice to Ed Miliband on Twitter before the general election.
Whatever he said, people responded by calling him things like "rubber-necked arseflute".
Or "raging thundercunt".
But the former Labour leader has loosened up since his resignation, and appears to have wrestled control of his Twitter account away from his PR staff.
And bizarrely, people have suddenly started being nice to him.
On Thursday he met the leader of the Milifandom, Abby Tomlinson, for lunch in parliament and pledged to "break the internet".
He's also addressed rumours that he was due to play a secret set at this weekend's Glastonbury festival.
He's been hanging around Kentish Town and phoning up people's boyfriends.
So he may no longer be particularly powerful, but the upside is that his Twitter game has never been stronger.
It seems the Milifandom will never die.
Jamie Ross is a Scotland reporter for BuzzFeed News and is based in Edinburgh.
Contact Jamie Ross at email@example.com.
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