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Heinz Just Created A Line Of Sauces By Creeping The Internet, And It’s Hilarious

Be careful what you post online...because Heinz might bring it to life.

Heinz Canada
by Heinz Canada

Brand Publisher

Hey, you! Yes, you scrolling away on the internet. 👀

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Think twice before you post... because "Big Ketchup" is always watching.

Heinz

And by "Big Ketchup" we mean Heinz.

Especially if you are posting about CONDIMENTS!

Heinz

Let's face it: Condiments are life.

Heinz dug deep across the entire world wide web to find your old posts in the most random corners of the internet...

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AND TURNED YOUR OLD POSTS INTO SAUCES!!!

An image of 3 Heinz sauce bottles with a red backdrop.
Heinz

Three brand-new mashups inspired by the interwebs.

They call it crowdsauced (naturally).

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Get it, like crowdsourced but crowdsauced? You probably got it.

First up, Hanch, a combination of hot sauce and ranch.

A bottle of Hanch sauce on a red backdrop.
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This sauce sounds a little spicy in the best way possible.

And the inspiration behind this saucy creation?

Text that says "I must admit I mix hot sauce with ranch."
Heinz

Hanch has quite the obscure backstory: It was discovered from the depths of an online forum, buried in a heated debate about pizza. Four years ago, Deep from Vancouver was looking to spice up his pizza order by looking in old threads. Then he masterminded a combination of hot sauce and ranch. Little did he know, Heinz was watching.

Next up, there's Wasabioli, a mix of wasabi and garlic aioli.

A bottle of Wasabioli sauce on a red backdrop.
Heinz

My taste buds are intrigued yet confused...

What's the story behind Wasabioli?

Text that says "My lil homemade garlic + wasabi mayo was kinda delicious"
Heinz

Wasabioli's origin story is from a wedding forum — talk about true love! Emma turned to an online wedding forum to get advice on how to remove the stain her wasabi and garlic aioli mix left on her mother’s vintage dress. She may not have gotten her answer, but we got this sauce, since Heinz made it for all of us.

And finally there's Tarchup, a combo of tartar sauce and ketchup.

A bottle of Tarchup sauce on a red backdrop.
Heinz

Yummmmmo!

And who came up with this sauce?

Text that reads "Fish and chips with loads of tartar sauce and ketchup would do me just fine in this midnight hour."
Heinz

There's something absurdly fishy about this creation...it was originally posted over a decade ago! Very late one night, Arianne mixed tartar sauce and ketchup together for her fish and chips. Then she took to the internet to brag about it…Heinz willed it into present-day existence.

Oh, and by the way, Heinz surprised each sauce creator and worked with them on their own sauce.

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Now that sounds like delicious teamwork!

And now, it's time for you to try these epic sauces created from Canadians' old social posts.

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Tarchup, Wasabioli, and Hanch are now available at your local grocery store. But hurry up, since they are limited edition!

Enjoy the sauces! And remember... Big Ketchup is watching.

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How weird can you get with your food pairings? Share your strangest foods with Heinz on Twitter and Instagram by hashtagging #HeinzCrowdsauced.