Activists wearing jackets with "From Russia with Love" inscription on their backs were gifting flower bouquets to women in Times Square. At the same time one of the Times Square billboards was displaying a picture of Russia covered in flowers with a signature "From Russia with Love". Women were pleased and were smiling, this unexpected flashmob flattered them.
The flashmob was devoted to the International Women's Day which is celebrated every year on March 8. This holiday is originating from the Solidarity Day of working women in their struggle for emancipation and equal rights. Traditionally, this day is celebrated in the former USSR countries, in China and in some African countries.