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This Is How You Sell Women's Footwear

You get drop-dead gorgeous Eva Herzigová to go for a swim in a pair of your shoes...and nothing else (briefly NSFW).

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Shot by Mert and Marcus, the 1950s-styled ad recalls Marilyn Monroe's famous pool scene from Something's Gotta Give. The 40-year-old Herzigová is the definition classic beauty. Bravo, Brian Atwood.

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