You know what I love? A quality music video. Sometimes it's a lesser-known song accompanied by a really good video. For example, you've probably never heard of it, but I've watched the video for "I Say Fever" by Ramona Falls once or twice a year for the past decade.
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Other times, it's a video for a song by a popular, globally recognized band, like Coldplay's "Up&Up," which blows my mind every time I watch it. It does have almost 190 million views, so clearly I'm not the only one.
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There are even music videos that make you feel like you've just watched a short film — take "Karma Police" by Radiohead, for example.
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On rare occasions, it's a song I already love that's just enhanced by a really fascinating video, like Childish Gambino's "Sweatpants."
