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Here’s Everything You Want To Know About Protein In 2023

Protein remains a key dietary trend. Find out more about its importance and impact at Cargill.com.

Cargill
by Cargill

Brand Publisher

The new year has settled, which means it’s the perfect time to educate yourself on the way the food world is progressing. Check out what's happening to protein in 2023.

2023 outlook on protein
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What do people want? Value-added and diverse protein offerings!

Demand for value-added meat continues to grow as the number of consumers frequently or sometimes buying it has nearly doubled since 2016
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Things are looking up for meat.

It's all about fast, easy, and time-saving meals.

As many return to the office, consumers seek meals that are easy to purchase and prepare. Seventy-three percent desire meals ready in 30 minutes or less
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Ever thought of purchasing meat online? Now's the time!

Protein-packed diets are gaining importance.

Protein remains a key dietary trend with 29% claiming it has become more important in their diets but it's role is evolving
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Though its role is evolving, its relevance is growing.

And the flexitarians are here to stay.

Flexitarians are super consumers of the growing plant-based category. They're 21% of US adults and they're millenials / Gen Z'ers, meat eaters, educated and affluent, multicultural, and parents of young children
Cargill

Flexitarians are primarily millennials, meat and plant-based protein eaters, and more. That means that you know a flexitarian (or might even be one)!

Consumers are regularly enjoying seafood's many benefits.

Seventy-two percent of US adults eat seafood at least once a month. Multicultural consumers over-index with eating seafood multiple times a week and eating more variety of species on a regular basis
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High protein? Check. Omega 3s? Yes. Great taste and variety? You've got it.

They also want to know how their purchases affect the environment and society.

Sustainability is growing in awareness and becoming personal. Consumers want to make better choices at the meat case with 63% wanting transparency
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63% of people want meat transparency. Where did that meat come from and how did it get there?

Learn more about the 2023 Outlook on Protein by visiting Cargill.com.

Legume thumbnail photo via Getty