back to top
Community

Catching Dads Play Barbie™ Behind Closed Doors?!? Daughters Think It's Perfect.

New Barbie Campaign Inspires Father-Daughter Bonding

Posted on
Family Veldman / famveldman - Fotolia / Via adobe.com

Whether you’re a single, married or widowed dad, young or old…spending time with your daughter is an investment worth making. No matter what her interests are, giving her the necessary attention and time will be priceless.

In today’s world, redefining gender stereotypes has become more widespread than ever before. No longer do men need to feel emasculated by playing with dolls. Interacting with your little girl will teach her how to be creative, confident and social.

Real dads and daughters play Barbie.
©2017 Mattel. All Rights Reserved. / Via barbie.mattel.com

Real dads and daughters play Barbie.

View this video on YouTube

youtu.be / Via youtu.be

As brands look for ways to revamp gender norms, Mattel® recently introduced a new Barbie ad as part of their “Dads Who Play Barbie” campaign, which demonstrates dads challenging gender roles by being the ones to play Barbie along with their daughters.

So go home and play Barbie with your daughters - years from now you will see your ROL (Return on Love). Comment below with your best dad and daughter moments. Be sure to use #ROL.

Click here to learn more on the positive effect fathers have on their daughters from the Institute of Family Studies. https://ifstudies.org/blog/how-dads-affect-their-daughters-into-adulthood/

Maren Winter Info@maren-winter.d / Maren Winter - Fotolia / Via adobe.com
This post was created by a member of BuzzFeed Community, where anyone can post awesome lists and creations. Learn more or post your buzz!