WatchCut Video just released the latest in their 100 Years of Beauty series, this time focusing on Japan over the last century.
View this video on YouTube
Video researchers Junko and Marina Taylor said, "Western styles and Western trends have a huge influence on Japanese beauty and fashion at the time. They don't just copy what they see; they combine and mix, making it uniquely Japanese."
You can watch the research behind the looks here.
The hairstyle in the 1910s is a mix of "bundled hair" and the Edwardian pompadour, coupled with small red lips, painted inside of the natural lip line.
The 1920s were all about the perm.
The "moga" girl in Japan in the 1930s was the equivalent to the "flapper" in the U.S.
In the 1940s, following the attack on Pearl Harbor, there was little to no focus on hair and makeup.
Audrey Hepburn became a global icon in the '50s, and her signature Hollywood style influenced the trends in Japan at the time.
In the '60s, the look was the iconic go-go girl with dramatic eyelashes.
The look in the 1970s was a blunt haircut with straight bangs and the makeup of a traditional Japanese doll.
Seiko Matsuda, another prevalent model in Japan in the '80s, had this shorter, bouncy haircut that became the style of the times.
The '90s were broken up into two different types of styles: the first, the iconic look of a woman who would go to the clubs in Tokyo; the second, the emergence of street fashion.
In the 2000s, the look was split again: first, the natural, more girl-next-door style; then the big, teased hair made popular by the subculture-inspired magazine Koakuma Ageha.
2010s are once again separated into two different trends: first, natural-looking, unfussy hair; then, on the flip side, the Harajuku girl.
You can watch the entire video here: