DIY

Famous Paintings Reimagined Using Legos

The Lego Lisa (sorry).

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What once started off as a spec project for designer Marco Sodano has now become a real campaign by ad agency Geometry Global (Hong Kong). The pixelated execution is part of Lego's Imagine campaign and shows that "every child with Lego can become a great artist like Da Vinci and Vermeer."

See the ads below:

And these were the designer's original concepts before the idea was executed into an official campaign:

You can follow Marco's work here.

H/t Adweek