You may have heard of this little phenomenon called Pokémon Go.
And let's be real: It's secretly the best new fitness app on the market.
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It's leading people to run around their cities catching Pokémon:
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People are logging crazy miles:
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Because OBVIOUSLY you have to track down faraway new additions to your Pokédex:
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And boy is all that walking and running going to add up:
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Wanna-be Pokémon Masters are getting creative about adding even MORE exercise to their days:
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They're hitting up the gym more than ever:
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They're recruiting friends to EXERCISE TOGETHER:
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And exploring new running neighborhoods:
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Seriously, it's the most brilliant scheme a true genius is probably behind:
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People are throwing their fitness trackers for a loop:
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Or replacing the trackers altogether:
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Pokémon fitness isn't just limited to running and walking:
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Group fitness vs. group Pokémon catching — THE WINNER IS CLEAR:
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Of course, people are getting new workout swag:
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The game's providing people with all sorts of workout incentive:
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TL;DR, chasing after Pokémon is far more enjoyable than basically every other form of exercise: