Bread is a food but it can also make a great pillow.
Bread Face is an Instagram video series where a woman smashes her face into different types of bread. It's as simple as that, and people are loving it.
"I like the way it feels!" she told BuzzFeed Life. "And thought maybe it would make someone happy out there."
"[The bread] is whatever I have on hand or am about to eat anyways. I do take suggestions now but the queue is quite long," the artist told BuzzFeed Life. "Cornbread might've been the only one I put some thought into since it was around Thanksgiving."
As the page continues to blow up, the artist is open-minded about the variety of responses, even those that view Bread Face as some sort of fetish experience.