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No, Dhinchak Pooja Does Not Earn ₹50 Lakhs Per Month

A Quora answer went SUPERFUCKINGVIRAL last week, and even got picked up by a lot of news sites. But I asked YouTube and they confirmed: it's hogwash.

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Here's a breakdown of his analysis:

"Lets say, if there are 10M views divide it by 1000. You will get 10,000. So Multiply it by 1 or 1.5. You will get earnings. Which would be approx 10000$ – 15000$

Simple Method: Views / 1000 x 1 or 1.5 = Earnings in dollars

This is simple basic way to get idea.

Why 1 or 1.5 ? 1 or 1.5$ is basically the basic Revenue per Mile.

Moreover, the earning from clicks keeping it completely aside. Thus there’s a lot on which earnings depends but 1 or 1.5$ can be used to guess rough estimate.

Lets take a deeper dive. This would be helping you out for many other sites.

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Based on this data she might have earned minimum 4k-50k+ $, This is just estimated but you can estimate.

Moreover, earnings through adsense depends lot on views from location as well as category of interest of user. So, you can all find is estimate."

Now, if you're like me and don't actually understand all that technical mumbo jumbo, the final assumption is that Dhinchak Pooja earns anywhere between $5,000 to $80,000 per month which converts to about ₹3.2 lakhs to ₹50.48 lakhs per month.

YouTube confirmed to BuzzFeed that that’s not the colossal amount of money the singer makes.

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"In India, YouTube follows an ad-supported model, where the content creators make money through advertising and the revenue is split between the creator and YouTube. The revenue share model is global and the majority share of the revenue goes to the content owner.

Once the creator's channel crosses 10,000 views they can make money through ads by joining the YouTube Partner Program. There is no formula to understand how much money a creator can make as it really depends on the viewership and the country where the ads are served," he added.

All India Bakchod co-founder Tanmay Bhat also shared a post written about this estimation of Pooja's earnings, in the hope that people don't actually believe the stats mentioned there.

"Realistically you make about a $1000 per million views on YouTube. And that is diminishing. For the 2nd million it goes down because that comes slower. The 3rd million goes even lower because that comes even slower and so on," Bhat added.

"So maybe $5K-7K tops for her video? This is an overestimation. So saying she makes ₹7 lakhs a month or whatever is ridiculous. And if she does make that much, it's going to make me want to cry because not even we make close to that much off of YouTube," Bhat lamented.

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