Starbucks Will Open Their First Location In The U.S. Specifically Designed For The Deaf And Hard Of Hearing Communitites
All employees at the new location will be fluent in American Sign Language.
In case you needed another reason to love Starbucks, the company has recently announced plans to open its first Signing Store in the U.S. this October.
The store will be located in Washington, D.C., near Gallaudet University — a community that is very Deaf-friendly.
According to the company, the store will "create a distinctive retail experience for all customers, while offering a unique store format that promotes accessibility and offers employment and career advancement opportunities for Deaf and hard of hearing people."
While the store will cater to the Deaf community, it will also continue to serve hearing customers as well, making it a truly inclusive space.
Deaf baristas will have ASL aprons embroidered by a Deaf supplier, and hearing partners who sign will have an 'I Sign' pin. These initiatives were created and sponsored by the Deaf Leadership of the Starbucks Access Alliance. The store will also incorporate aspects of Deaf Space, including an open environment for communication and low glare reflective surfaces. For customers new to sign language, the store will offer communication options for ordering and receiving beverages at the hand-off counter.