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Style

Nike Just Launched A Plus-Size Line And The World Is Ready

It's about time.

Posted on March 01, 2017, 15:36 GMT

Alison Caporimo

BuzzFeed Staff

In July of 2016, Nike posted a photo to Instagram featuring plus-size model Paloma Elsesser.

But people wondered: When would Nike offer clothing to fit plus-size women?

Nike responded by saying:

Well, THE TIME HAS COME.

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"Nike’s product range will continue to expand to ensure there is a perfect fit for every athlete," the brand said in a press release.

Nike activewear now comes in sizes that go up to 3X.

The Nike campaign features influencers Grace Victory and Danielle Vanier and aims to celebrate plus-size athletes.

And Nike’s Pro Rival and Hero bras size up to 38E.

Check out the Pro Rival bra here ($70) and the Hero bra here ($75).

The plus-size collection extends to 44 items and includes running tops, tights, and training tanks.

And there's a ton of ~athleisure~ to go around, too.

Minimalism TO THE MAX.

Let's keep going.

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Nike Just Launched A Plus-Size Line And The World Is Ready

In July of 2016, Nike posted a photo to Instagram featuring plus-size model Paloma Elsesser.