So, if you regularly partake in sharing amusing content on Instagram, you might occasionally come across this kind of message.
It lets you know that what you are trying to view is out of reach because you do not follow the account, and the account in question has opted for...privacy 🙃
While technology has developed a few tools (including screen-record and screenshot) to help navigate such blocks, it isn't always easy to maintain back-and-forth banter when not everyone is fully invested.
And by being fully invested, what I mean is FOLLOWING THE INSTAGRAM PAGES IN QUESTION.
That's exactly what happened between friends Haroon Ajmal and Wasif Ali from Manchester. Harjoon snapped.
Haroon, 21, let Wasif know exactly how he was feeling in a strongly worded response after he shared content from private page.
He wrote: "How much storage you think I got screen recording everything uno. Mans always screen recorded for you and I thought for once you'd just follow an account. You're not reciprocating mans efforts here still."
Haroon told BuzzFeed News: "I’d had enough of his ego affecting our friendship. His quest to maintain his followers to following ratio is getting ridiculous."
Wasif, 19, told BuzzFeed News the reason he doesn't follow any particular meme pages on Instagram is because he believes they regularly use "stolen posts" and that they "cluttered" his feed.
The pair, who have been friends for over three years, have since gone viral for their exchange, which has been shared more than 25,000 times on Twitter.
Their exchange makes for very relatable content.
Other people vented their frustrations about friends who won't get with the programme.
And really sympathised with where Haroon was coming from.
Some people offered up their best remedy for such situations.
But on reflection, Wasif accepted that it was time to give in for the sake of his friendship after admitting that he initially didn't think it was "that deep".
I do love a happy ending.
Ade Onibada is a junior reporter at BuzzFeed and is based in London.
Contact Ade Onibada at email@example.com.
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