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Top Rankings! How To Get To Number 1

Making use of keyword search and designing a professional website alongside other basic SEO strategies are not enough to send your website to the top of search engines, you need to implement several other strategies!

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#1: Design and optimize your website for multiple screens

Via developers.google.com

Google has been focusing more on usability these days and there has been a decline in the dominance of desktop computers for searching information on the internet. Google is already making it clear to bloggers and businesses that anyone who doesn’t optimize their contents for mobile devices will be shown no love. Google is not mandating that every website must deploy the same technology, however, a responsive web design that incorporates mobile and non-mobile devices will make user experience much richer and expose a website even more to traffic online. In order to optimize your website for both mobile and non-mobile devices, you need to ensure the following;

* Make sure the website is optimized for different screen sizes in order to ensure obvious and usable web interfaces.

* All pc, tablet and smartphone users must be able to view customized contents for your website,

* You must maintain a logical and consistent interface changes based on the platform or device used by your readers.

* The best optimization practices must be followed from the SEO point of view. This means search engines such as Google and Bing are able to recognize the differences between device-specific websites.

#2: Make use of Keyword Query researches

You need to conduct researches on keyword queries, this means the keyword search used on social media web statistics and even paid media. The traditional way of Google keyword research has evolved over the years and this evolution has helped Google to understand better the goals, needs and purchasing methods used by users. With the new keyword query researches, you can understand the consumer decision methods much better, which means less volume of search results for users. Google and other top search engines do interpret each type of web search through different context and intents, these are;

* The intent- exactly what the user means, based on the previous searches conducted by the same user. This may also be described as the search behavior of the user.

* The context- this is where the user is and what type of device they are using.

* The machine learning- what exactly do you know about their search behavior, and their engagements, when they click on products or adverts.

* The connections your users possess- If the user can be identified, will it be possible to scoop some information from their connections? Such information may help you influence their search or click patterns or behavior.

For more information on how to get to the top of Google search engines by predicting user behaviours, check this.

#3: Always tag your contents

Via wordstream.com

The use of standard tags such as meta description , title and header tags , are always important to engage users and deployed in core SEO strategies, there are new tags that need to be used and these include the OG (Facebook), The Twitter cards, and micro-data. Tags are very important these days because they improve crawling and Google indexing of the websites. Social tags are also becoming more popular than normal tags, hence you must deploy them appropriately on your website to achieve the best results.

#4: Make use of appropriate Open source CMS software

Via relentlesstechnology.com

Aside from the top CMS software such as Drupal and WordPress for better website content management, you may want to consider other top CMS software such as; PrestaShop, Joomla, and Open cart. Read this to find out what is the most popular CMS in 2017.

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