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US residents can opt out of "sales" of personal data.
Last Saturday (11 November 2017), Alibaba broke its previous sales record by garnering a total of US$25 billion (RM104.86 billion) during its Singles’ Day sale. Known as the 11.11 Sale, the e-commerce phenomenon has entered Malaysian soil in recent years and this was evident as we see various online and offline retailers promoting the sale on multiple channels. To analyse the impact of the Singles’ Day sales on Malaysians, we conducted a study utilising Google Trends and found the following insights.