Foreign news and late-night-nipple TV service SBS has announced it will launch a fourth Australian channel - this one just for food shows.
SBS managing editor Michael Ebeid made the announcement on Wednesday, saying the new channel would take SBS's food and cooking productions to new heights.
"We know how much audiences love to be taken on a journey of culinary and cultural discovery with our food shows every Thursday night. This new channel is an opportunity to extend that offering with a world of food programming available all day, every day, for free," he said.
The new channel will be Australia's only dedicated food network on free-to-air TV.
And already, people are coming up with helpful suggestions for new shows.
Pitch for SBS food channel: A late night show for when you get home & need to make a gourmet meal but there's only cheese & OJ in the fridge
Join me for my new show on the SBS food channel, where I attempt and fail at easy dishes that even a simpleton could create
SBS Food Channel should just be Iron Chef, 24/7
SBS food channel to feature loops of Ainsley Harriott talking dirty
My @SBS food show will be "Popcorn (the food for all occasions when you are lazy and single)"
SBS food channel: Fat Pizza 24/7
hi @SBS i would like to suggest my show for your new food channel called "Food Vines Make You LOL" pls get back to me asap and we'll talk $$
It also seems like the channel will create a generation of agoraphobes.
SBS to launch 24/7 free-to-air food channel. I will never leave the house again. http://t.co/hI2bqkLroL
An entire SBS channel devoted to food? Looks like I'm never leaving the house:http://t.co/u2yujKmxOs
But mostly, people were just really excited.
Just heard SBS is launching a dedicated channel for food!!! Can't wait 🍰🍝🍕🍗🍣🍲🍡
@SBS so excited for a 24 hr cooking channel in Australia! #sbs #sbsfood
@SBS_Food I have died and gone to heaven.
We are so excited at SBS! Food glorious food!!! https://t.co/lWQvrC59DW
No official date has been set for the channel's launch, but it is expected to be on our screens by the end of the year.
