Good morning! First, a brief recap:
Once upon a time (last November), a loose-lipped shooting guard for the Toronto Raptors informed the world that a new Drake mixtape was coming, his first since 2009's So Far Gone, and everyone rejoiced.
View this video on YouTube
On Thursday, a cryptic short film arrived, along with whispers that the new project was finally imminent.
And then it happened.
http://t.co/KcZooNLcPE
Boom! Bang! Beyoncé!
Many were caught off guard.
WHY THE FUCK AM I IN LINE FOR 50 SHADES WHEN DRAKE JUST DROPPED HIS ALBUM
EVERYONE GO CHECK ITUNES DRAKE JUST PUT OUT A WHOLE NEW ALBUM
Yes hi 911, drake just dropped an album & I have no iTunes money
Others were confused.
This Drake project a mixtape or an album? Whats this album in iTunes about?
Is it a Drake mixtape or album? If it's a mixtape and he charging for it... ?
Not sure if that's an album or a mixtape. Drake's got me really confused on how ima illegally download his new music.
Drake charging for a mixtape? Or is that the album?
DRAKE JUST DROPPED A MIXTAPE/ALBUM IDK BUT OMG CANT LIVE LIFE RN
(According to Drake's Thank Yous, it's a tape).
Around the world, those who couldn't access the album fell into a panic.
Drake's new album/mixtape he just dropped is only available on the US iTunes :(
So, Mr. @Drake...you drop your album ONLY on the US iTunes then take it off soundcloud so I can't listen to it..are you coming for me?
While others wished Apple would use its magical album delivery powers for good.
Can iTunes put Drake's album on everyone's phone for free like they did that trash U2 album?
So can Apple replace U2's album on my phone with Drake's ?
Woulda much rather have had Drake's album automatically synced to my phone than U2 lol
But, since it's Drake, there was mostly a lot of emotion.
OMG @DRAKE JUST DROPPED A 17 SONG ALBUM ON ITUNES DO U HEAR ME SCREAMING FROM JOY! 😭😍🙏 *plays on repeat for the next century*
Bought this Drake album on iTunes an hour ago and I'm still hopping in position like someone who got saved in church.
When @drake drops his album and you feel it too much. #ifyourereadingthisitstoolate
Drake would drop an album right before Valentine's Day
I just stopped thinking about my ex and then Drake drops his new album 😭
When you find out Drake just released a new album
i can't listen to the new drake album because i've been feeling emotionally unstable
This Drake mixtape already got me wet no homo
.@Drake just dropped a surprise album on us like we don't got work in the morning: http://t.co/Q6qohENpYe
drake's new mixtape is life.
Drake's new mixtape dropping tonight may change my life
WHEN DRAKE DROPS A WHOLE 17 TRACK MIXTAPE RANDOMLY:
Many early reviews were positive.
Drake new mixtape 🔥🔥🔥 of course
This @Drake album is dope. 6 songs in. I Definitely fuck with it.
Firm believer that Drake gets better with each album; he's just BETTER on NWTS than he was on Take Care. And look, he's better than ever now
I Guess Drake Tryna Have Mixtape & Album Of The Year 😳🔥🔥🔥🔥
lil kids gon be playin the new drake mixtape at lunch tomorrow like
But not all of them.
Alright I'm going to say it, this was the first drake mixtape I've been disappointed in
Drake mixtape was alright… I'll wait for the album
This Drake mixtape/album is hardly cohesive. These are nothing but throwaway tracks.
By now, though, Drake music is starting to feel like the weather in New England: If you don't like it, just wait a minute — there's probably something else coming.
