This is Sarah Boyack and she's just announced she's running for the leadership of the Scottish Labour party.
Rumours started sweeping around Holyrood this morning that Boyack was about to stand.
Sarah boyack not in Parly this am. Staff noncommittal. Her colleagues think she will stand to replace Lamont.
Everyone seemed to be very confused about it.
Sarah Boyack? Wasn't on my list tbh.
@LabourEoin Who on earth is Sarah Boyack?
Sarah Boyack? Christ, I can’t even remember what she looks like. If this is the answer, Scottish Labour really is hosed.
Who the feck is Sarah Boyack.
Sarah Boyack is another MSP who has sat in Parliament for 15 years and done... er... she's done... er... well.. She's not done much has she?
Sarah Boyack? Interesting choice. A grafter, definitely - but a leader?
In fact, so few people knew about it her that it even caught out the parody accounts.
People at @LondonLabourHQ know so little about Sarah Boyack that we've not even written any jokes about her yet. #LondonLabour
But people managed to think of some jokes eventually.
Cybernats being very immature, joking about possible new Scottish Labour leaders such as a pack of Monster Munch, a crate, or Sarah Boyack.
Sarah Boyack isn't trending.
Why would Branch Scotland want a non-entity like Sarah Boyack when it could have Jim Murphy screaming at it through a microphone?
Then the BBC announced that she was expected to stand, but it didn't get quite the reaction Boyack was probably hoping for.
@BBCScotlandNews Lol.
@BBCScotlandNews Who?
@irnbrudreaming @BBCScotlandNews Please tell me you are taking the piss? Sarah no one!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
@BBCScotlandNews She makes @JohannLamont look famous @SarahBoyackMSP
But it's not all bad news for Boyack: At least one man thought she might do a decent job.
Well, at least Sarah Boyack wouldn't be totally pish. #scottishlabour