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20 Million People LinkedIn Just Tricked Into Tweeting About LinkedIn

LinkedIn sent out emails notifying 20 million people they were in the top 10% of most viewed profiles. These people couldn’t resist bragging about it on Twitter.

Screenshot of the notification Michelle Wetlzer received.

This morning, LinkedIn sent out an email blast to about 20 million people letting them know they were in the top tier of most-viewed profiles. The notifications told you if you were in the top 1%, top 5%, or top 10%.

Michelle Wetlzer of Keen.io noted that since LinkedIn has 200 milllion users, this means 20 million people got a big ego boost this morning. Sounds a little less exclusive when you think of it that way. It’s a clever way to make your most loyal userbase feel extra special, and definitely to click onto that “read more” button.

It also fanned the flames of vanity for quite a few LinkedIn users on Twitter. The notification came with a handy pre-written Tweet announcing their special status. These LinkedIners just couldn’t resist taking the bait:

3. The 1%-ers


The LinkedIn elite. All 2 million of them.


Hurray! I have one of the top 1% most viewed @LinkedIn profiles for 2012. http://t.co/jrOOazzt (this cracks me up by the way)— Sharon Cook


Hurray! I have one of the top 1% most viewed @LinkedIn profiles for 2012. (I’m so poppppulllarrrrrr). http://t.co/QlkJ5PJV— Jenny Foss

Hurray! I have one of the top 1% most viewed @LinkedIn profiles for 2012. http://t.co/bNzITYqt

— AGFreire (@Andre Freire)

Hurray! I have one of the top 1% most viewed @LinkedIn profiles for 2012. http://t.co/bNzITYqt— Andre Freire

Hurray! I have one of the top 1% most viewed @LinkedIn profiles for 2012. http://t.co/K5FbjMZD

— JonTurino (@Jon Turino)

Hurray! I have one of the top 1% most viewed @LinkedIn profiles for 2012. http://t.co/K5FbjMZD— Jon Turino

Hurray! I have one of the top 1% most viewed @LinkedIn profiles for 2012. http://t.co/7T96NCrG

— zbetoner (@Zafer Betoner)

Hurray! I have one of the top 1% most viewed @LinkedIn profiles for 2012. http://t.co/7T96NCrG— Zafer Betoner

Hurray! I have one of the top 1% most viewed @LinkedIn profiles for 2012. http://t.co/i4Nnkum6

— KatherineKenned (@Katherine Kennedy)

Hurray! I have one of the top 1% most viewed @LinkedIn profiles for 2012. http://t.co/i4Nnkum6— Katherine Kennedy

10. The 5%-ers


Meh.

Hurray! I have one of the top 5% most viewed @LinkedIn profiles for 2012. http://t.co/MWyBhVes

— clutchbagsny (@Laura Dotolo)

Hurray! I have one of the top 5% most viewed @LinkedIn profiles for 2012. http://t.co/MWyBhVes— Laura Dotolo

Wow! What a surprise to find I have one of the top 5% most viewed @LinkedIn profiles for 2012. http://t.co/0tRSlFhG #whoknew

— Kate4Good (@Kate Olsen)

Wow! What a surprise to find I have one of the top 5% most viewed @LinkedIn profiles for 2012. http://t.co/0tRSlFhG #whoknew— Kate Olsen

I have one of the top 5% most viewed @LinkedIn profiles for 2012. Kind of a big deal #vivalaemilia http://t.co/VGmRUvZa

— emilypawlak (@Emily Pawlak)

I have one of the top 5% most viewed @LinkedIn profiles for 2012. Kind of a big deal #vivalaemilia http://t.co/VGmRUvZa— Emily Pawlak

Hurray! I have one of the top 5% most viewed @LinkedIn profiles for 2012. http://t.co/sJKlJucH

— thoughtfulellen (@Ellen Resnick)

Hurray! I have one of the top 5% most viewed @LinkedIn profiles for 2012. http://t.co/sJKlJucH— Ellen Resnick

15. The 10%-ers


Such plebes.

Hurray! I have one of the top 10% most viewed @LinkedIn profiles for 2012. http://t.co/qO4joT5b || Wow!! @.@

— leiradesign (@Priscilla Aragon)

Hurray! I have one of the top 10% most viewed LinkedIn profiles for 2012. http://t.co/qO4joT5b || Wow!! .@— Priscilla Aragon

Hurray! I have one of the top 10% most viewed @LinkedIn profiles for 2012 in Slovenia. http://t.co/0d573P5n

— williamwagner (@williamwagner)

Hurray! I have one of the top 10% most viewed @LinkedIn profiles for 2012 in Slovenia. http://t.co/0d573P5n— williamwagner

Hurray! I have one of the top 10% most viewed @LinkedIn profiles for 2012. http://t.co/Mw31snHH

— cessymeacham (@Cessy Meacham)

Hurray! I have one of the top 10% most viewed @LinkedIn profiles for 2012. http://t.co/Mw31snHH— Cessy Meacham

Hurray! I have one of the top 10% most viewed @LinkedIn profiles for 2012. http://t.co/LxSr4kcB

— wetthamr2 (@Matthew Ross Downing)

Hurray! I have one of the top 10% most viewed @LinkedIn profiles for 2012. http://t.co/LxSr4kcB— Matthew Ross Downing

Just been informed that I have one of the top 10% most viewed profiles on @LinkedIn for 2012. Have we connected yet? http://t.co/ujjFNLF7

— huffsterrr (@Abbie Huff)

Just been informed that I have one of the top 10% most viewed profiles on @LinkedIn for 2012. Have we connected yet? http://t.co/ujjFNLF7— Abbie Huff

Hurray! I have one of the top 10% most viewed @LinkedIn profiles for 2012. Or should I be scared of stalkers? http://t.co/gxdokIin

— JeffersonD (@Jefferson Denim)

Hurray! I have one of the top 10% most viewed @LinkedIn profiles for 2012. Or should I be scared of stalkers? http://t.co/gxdokIin— Jefferson Denim

Proud to be one of @LinkedIn's top 10% most viewed profiles. Thank you!! http://t.co/xjHeWR5z

— gregsaperstein (@Greg Saperstein)

Proud to be one of @LinkedIn’s top 10% most viewed profiles. Thank you!! http://t.co/xjHeWR5z— Greg Saperstein

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Katie Notopoulos is a senior editor for BuzzFeed News and is based in New York. Notopoulos writes about the intersection of tech and web culture.
Contact Katie Notopoulos at katie@buzzfeed.com
 
 
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