Mackenzie Blue, a forthcoming series "that chronicles the adventures of a diverse crew of friends who try to survive middle school at the prestigious BrookdaleAcademy," will be chock-full of brands, and the publisher will offer companies the rights to "sponsor" the books to ensure their products are mentioned.
Editorial note: Whoa! You've found a super-old post here on BuzzFeed, from an earlier era of the site. It doesn't really represent where we are anymore, and may in fact be totally broken, but we're leaving it up as a part of our early history.