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"The Girl Who Couldn't Cry" Is A Heartbreaking PSA About The Importance Of Clean Water

Or how the lack of it can make a hard life much worse.

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Water is Life, an organization working to provide clean drinking water, released "The Girl Who Couldn't Cry" — a PSA that tells the tragic story of a young girl born in the slums of India.

View this video on YouTube

The video was made by DDB New York.

The story shows that the girl cannot cry despite the endless hardships she endures all her life, like being raised in a brothel, working as rag picker, and being forced into child marriage.

Tasneem Nashrulla is a reporter for BuzzFeed News and is based in New York.

Contact Tasneem Nashrulla at

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