Cuban later apologized and attempted to clarify his remarks on Twitter:
P/1: In hindsight I should have used different examples. I didn't consider the Trayvon Martin family, and I apologize to them for that.
P/2: beyond apologizing to the Martin family, I stand by the words and substance of the interview.
P/3: I think that helping people improve their lives, helping people engage with people they may fear or may not understand,
P/4: and helping people realize that while we all may have our prejudices and bigotries
P/5: we have to learn that it's an issue that we have to control, that it's part of my responsibility as an entrepreneur to try to solve it
You can find the rest of my interview here http://t.co/WjGQYOw6Bz
According to the Associated Press, Chris Bosh of the Miami Heat cringed when shown the Cuban interview and said, "It's just a sensitive time."
Cuban's comments come as the NBA is attempting to navigate through the Donald Sterling saga where the league charges that Sterling's "actions and positions significantly undermine the NBA's efforts to promote diversity and inclusion."
BuzzFeed has reached out for comment from the NBA and will update this post if one is received.
