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People In Japan Are Stretching Their Pets Cheeks To Look Like Rice Cakes

Soooo cute.

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People in Japan are grabbing and squeezing animals' cheeks in a trend called もちもち, or "mochi mochi."

Instagram: @___0038

The phrase is usually applied to the chubby, stretchy cheeks of young children.

Instagram: @aco528

But recently, people have begun to notice that animals — specifically shiba inus — have notable stretchy cheeks.

Instagram: @wakanyaaaaaan

モチモチ猫もいいけど モチモチ犬はいいよね|ω•。 ))

Obivously Japanese pet owners have noticed a similarity between their pets' cheeks and the popular food.

Instagram: @yunichu_

Caution: Attempts to "mochi mochi" pets may always not go as planned.

コーギーももちもちしたかった

Twitterで流れてきた柴犬もちもちするヤツ真似しようとしたら激おこなんだけど……

Rachael Krishna is a reporter for BuzzFeed News and is based in London.

Contact Rachael Krishna at rachael.krishna@buzzfeed.com.

バズフィード・ジャパン ニュース記者

Contact Eimi Yamamitsu at Eimi.Yamamitsu@buzzfeed.com.

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